COMPANY PROFILE

Adaptly

Explore full profile

Empowers digital media buyers to maximize marketing experiences across Facebook, Twitter, and other emerging platforms

New York City, United StatesFounded 2010Marketing

Valuation $50–100M Last recorded · 2012

Total funding $10–50M Disclosed equity funding

Unlock exact values

About Adaptly

Adaptly, now part of Accenture, specializes in providing managed service advertising solutions through its proprietary technology. The company enables large advertisers to scale their campaigns across various digital platforms, including Facebook, Instagram, and WhatsApp. Adaptly's technology offers unique workflow efficiencies and real-time insights, optimizing multi-platform campaigns to achieve better results. The company primarily serves major advertisers and operates in the digital advertising market. Its business model revolves around offering strategic services and leveraging its technology to manage and optimize advertising campaigns. Revenue is generated through service fees and technology usage fees.

MoreLess Source: Dealroom company data

At a glance

Status: Acquired
Founded: 2010
Headquarters: New York City, United States
Open positions: None listed
Dealroom signal: 53.4/100
Industry: Marketing
Sector: Marketing, Adtech, Retail, SaaS, Social, Advertising, Social Media, Search Engine, Blood, Buyers, Video, Platform
Client focus: b2b
Links: Website X

Knowledge graph

Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

5 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
ACQUISITIONOther financing	Dec 2018	$0	—	Accenture	↗
SERIES BOther financing	May 2012	$11M	$42M	Time Warner · Valhalla Partners · William Lohse	—

Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Growth signals

Adaptly website traffic

Latest recorded traffic for Adaptly is 70 monthly website visits, down 82.1% over the last three months.

Latest monthly visits70 3-month web change-82.1%

Monthly website visitsApr 2016–May 2024

Explore monthly traffic historyTrack growth over time and compare with peersBook a demo

Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Company	Headquarters	Status	Employees	Total funding	Valuation
EMeMarketerData and Research on Digital for Business Professionals	New York City, United States	Acquired	326	$50M	$250M
VIVinSolutionsVinSolutions has the leading Dealership Marketing System that helps retailers attract, sell and retain more customers profitably	United States	Acquired
NANanigansNanigans – Advertising Automation Software \| The leading advertising platform to find and remarket to your most valuable customers across social and mobile.	Boston, United States	Operational
KOkoeinKoein • Web design, Lebanon, mobile apps, Qatar, Dubai, Kuwait, Jordan, KSA	Beirut, Lebanon	Operational
A2Agency \| 2.0Founded in 2010, Agency 20 became the first Crowdfunding Marketing & PR Agency specializing in Kickstarter and Indiegogo campaigns	San Diego, United States	Operational
KMKomli MediaDigital media technology platform	Mumbai, India	Acquired
MMMobinet MediaMobinet Media, a foreground which enables local business to turn online commotion into sales opportunities	Gurugram, India	Operational
3M301 Digital Media301 Digital Media specializes in digital media, consulting, ad technology and ad operations, and marketing and media services	Franklin, United States	Operational