In the tech world where borders are increasingly irrelevant, the next generation of large companies will be global by default, no matter where they’re born. That gives European founders, who operate internationally almost from day one, an edge. The new wave of giants emerging from the continent -- from Adyen to Farfetch and Spotify -- shows just how vital that deep-rooted competitive advantage is.
After twenty years of development, European startups are really starting to consistently show that their mindset, ambition and ability to execute is world-class. Skype may have started the race but these days the list of European unicorns grows every year with 9 in just London alone. There’s never been a better time to be investing early in Europe and Israel.