The surprising popularity of AI
A GlobeScan survey for The Economist across 34 countries (online) found almost two-thirds of South Koreans optimistic about AI and nearly nine in ten people in Nigeria and Vietnam saying it will improve their lives; in America, Canada and France more people felt negatively than positively, and other Western countries were only mildly positive. A 37-country Gallup/Microsoft survey broadly agreed. Usage data: nearly one in five working-age Indians used generative AI in Q2 2026 versus a third of Americans; DeepSeek has about one in ten working-age users in many African countries. The Economist’s explanations: workers outside rich countries have less to lose and more to gain, ageing Asian societies hope AI fills labour gaps, they have living memory of fast tech-led growth, and Western pessimism reflects stagnating incomes, distrust of Big Tech and lab bosses’ warnings about job losses. Caveats: online polling may tilt pro-AI; optimism can cool on contact (only about 9% of working-age Kenyans used AI in Q2 yet 85% expect it to help); Pew finds South Koreans and Australians most expect job losses; KAIST’s Kim Jeong-nam warns tolerance could vanish if AI produces “visible losers”; and data-centre backlash is emerging in the Philippines, India (Thane, against an Amazon data centre) and Malaysia.
Why it matters
Adoption sentiment shapes where AI apps scale and where data centres meet resistance. Europe’s relative scepticism (France net-negative) is a headwind for European consumer-AI startups and a talking point for Dealroom’s ecosystem work in emerging markets.