Dialpad to merge with Ada in $430M deal, down from $1.2B peak
What's the deal? Dialpad has agreed to merge with Ada in an all-share transaction that values the Toronto customer service AI company at about $430 million, according to The Globe and MailDealroom has a profile for this one. Try Dealroom →. Ada develops AI agents that answer customer questions and handle tasks like changing bookings and issuing refunds.
What's the endgame? Dialpad sells communications and contact center software and launched a platform for building autonomous voice and text agents in October 2025. Ada's AI agents slot directly into that strategy, deepening Dialpad's push into automated customer service.
The numbers. The deal marks a steep markdown for Ada, which was valued at $1.2 billion in a $130 million financing round during the pandemic tech boom. Its current revenue is about $50 million on an annual basis, according to the report.
The cuts. Ada, which has about 200 employees, eliminated half of its marketing team in July and cut another 25 jobs shortly before the reported agreement.
The signal: The merger shows how fast valuations from the pandemic boom have reset, with Ada agreeing to combine at roughly a third of its peak. It also reflects consolidation in customer service AI, as communications vendors move to own the autonomous agent layer rather than build it alone.
Read more: dailyaibrief.com
Image credit: Ada
