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Apricity opens public phase of $13M campaign to add 31 recovery beds

What's the deal? Apricity, a substance-use treatment nonprofit in Grand Chute, Wisconsin, has launched the public phase of a $13 million campaign to build an integrated recovery campus. It has already raised $11.2 million, mostly during a quiet phase that began last August.

What's it building? The project expands the 10,000-square-foot Casa Clare women's facility with 26,000 square feet on both sides, lifting residential capacity from 39 to 70 beds. It also relocates Apricity's men's program and its contract packaging employment program to the same site.

The goal is a single walkable campus where clients can move from residential treatment into recovery coaching, job training, and housing support without leaving. "To have everything be right here, it's like its own little community for people to heal and grow in," said clinical supervisor Tim Hill Jr.

Why now? Apricity has reported waitlists of two to five weeks. "When people are ready to receive treatment, it's really important to get at them as soon as possible," said chief executive officer Michelle Devine Giese.

Construction began in June 2025 and is expected to finish in February 2027, with residents moving to the new site by mid-May.

The signal: Apricity's push reflects a documented treatment-access gap in Wisconsin, where a state review found extensive waitlists tied to provider shortages and uneven coverage. It joins a broader wave of nonprofit behavioral-health investment in the state, including new residential centers from Rogers Behavioral Health — and, at 86% funded, this campaign backs a concrete expansion rather than an aspiration.

Read more: insightonbusiness.com

Image credit: Generated with Gemini

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