India's Vama raises $2M, with Dainik Bhaskar family office leading
What's the deal? Spiritual tech startup VamaDealroom has a profile for this one. Try Dealroom → has raised US$2.58M in an ongoing early-stage round led by Writers and Publishers Private Limited, the family office of media group Dainik Bhaskar. The deal values the Delhi-based company at around US$24.4M ($1.8 billion is the reported valuation benchmark cited in filings), a 20% step up from its previous round.
What's the endgame? Founded in 2020 by Acharya Dev and Manu Jain, Vama gives devotees access to temple services, astrology consultations and spiritual products. Temple services drive about 70% of revenue, with astrology and its Vama Mall making up the rest.
Who's in? The family office contributed US$1.7M of the total, taking a roughly 6.98% stake. Wavemaker Partners, Silver Needle Ventures, Harit NagpalDealroom has a profile for this one. Try Dealroom →, Swati Parikh, Vinay MittalDealroom has a profile for this one. Try Dealroom → and Nikhil BhandarkarDealroom has a profile for this one. Try Dealroom → supplied the remaining US$886.8K.
Why now? The round appears to be ongoing, with further tranches likely. Dainik Bhaskar's reach across Hindi-speaking markets could help Vama expand its network of temples and service providers; it is also among the first publicly disclosed startup investments by the Dainik Bhaskar promoter family.
By the numbers: Vama allotted 3,452 compulsorily convertible preference shares at US$748.7 each. The company previously raised US$2.99M in a Pre-Series A round led by Wavemaker Partners in September 2025, with participation from 500 Global and others.
The signal: Vama's raise lands in a more active Indian devotional-tech market, where AppsForBharat pulled in US$23.8M in 2025 and Kolkata's UtsavDealroom has a profile for this one. Try Dealroom → secured US$4.89M in August 2026. The sector is widening beyond online pujas toward spiritual commerce, temple-linked services and religious travel, increasingly courting the Indian diaspora — making this round part of a broader trend rather than a category-defining one.
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Image credit: Generated with Gemini
