ReplyAll raises $1.02M seed to build India's "all-day" performance wear
What's the deal? ReplyAllDealroom has a profile for this one. Try Dealroom →, an Indian everyday performance wear brand founded by Rushabh Sanghavi in 2025, has raised US$1.32M in a seed round co-led by Sadev VenturesDealroom has a profile for this one. Try Dealroom → and Atom XVII. ISV, Long View VenturesDealroom has a profile for this one. Try Dealroom →, Antler IndiaDealroom has a profile for this one. Try Dealroom →, Sparrow CapitalDealroom has a profile for this one. Try Dealroom →, and angel investors also participated. The company will spend the money on fabric research, product design, category expansion, and retail.
What's the endgame? ReplyAll makes clothing for people juggling work, travel, sport, and daily life, using in-house material platforms such as Temperform for heat management and Flexknit for stretch and wrinkle resistance. "We believe everyday clothing should work harder for the life people actually lead," Sanghavi said.
The traction: Its first three products — the Coolest Tee, All-In Pants, and Stepwise Tee — have each sold out. ReplyAll reported monthly revenue growth over the past seven months, with repeat customers driving 40% of revenue.
Who's joining? Harmind Singh has come on as co-founder and chief marketing officer, overseeing brand, marketing, creative, and product design. He brings two decades of experience and senior roles at PhonePe, BookMyShow, and Uber.
Why now? Investor interest in differentiated Indian activewear is rising. "In consumer, the moats that last aren't visible on the rack — they're woven into the fabric," said Dhruv Dhanraj Bahl, founder and managing partner of Sadev Ventures, pointing to the brand's materials-first approach.
What could go wrong? The round is modest against bigger category cheques — BlissClub raised US$21.7M in August 2026 and Cava AthleisureDealroom has a profile for this one. Try Dealroom → secured US$5.43M earlier this year. With FableticsDealroom has a profile for this one. Try Dealroom → entering India and Lululemon preparing a local launch, smaller labels face pressure to prove they can differentiate and scale.
The signal: ReplyAll's raise sits in the modest end of the funding spectrum, which puts the weight on execution rather than the headline figure. In a crowded market, repeat purchases and product differentiation — not dollars — will decide whether it stands out.
Read more: indianretailer.com
Image credit: Generated with Gemini
