unitme raises seed round for employee wellness platform Motinus, now in 80+ organisations
What's the deal? unitmeDealroom has a profile for this one. Try Dealroom →, which operates employee wellness and sustainability platform Motinus, has raised a seed round from sangsang ebizDealroom has a profile for this one. Try Dealroom →. The amount was not disclosed.
What does it do? Motinus lets companies and public institutions run participatory programmes for their staff, spanning health activities like walking and exercise and eco-friendly habits such as using tumblers. It is designed so participation becomes a lasting habit rather than a one-off event.
More than 80 companies and institutions have adopted Motinus to date.
What's the endgame? unitme will use the funding to expand its business with companies and public institutions and build more programmes tailored to each organisation's goals and users. It also plans to extend the service to schools and other platforms.
Personalisation push: The company will upgrade Motinus's individual lifestyle recommendations. Its reasoning: people differ in health and circumstances, so setting everyone the same target makes habits hard to sustain.
unitme plans to propose achievable goals based on each user's data and conditions, then adjust them according to actual progress. The aim is to develop Motinus into a "customised health-lifestyle agent" that recommends and supports daily habits.
The signal: unitme is betting that corporate wellness sticks only when it fits the individual — moving from broad participation drives toward data-driven, personalised coaching.
Read more: platum.kr
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