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BloomX raises $13M Series A to scale robotic crop pollination

What's the deal? BloomXDealroom has a profile for this one. Try Dealroom →, an Israeli developer of robotic pollination technology, has closed a $13 million Series A round led by Elah FundDealroom has a profile for this one. Try Dealroom →. RothschildDealroom has a profile for this one. Try Dealroom →, OurCrowd, and Sadot — the agtech fund set up by Israel's Granot OrganizationDealroom has a profile for this one. Try Dealroom → — joined, alongside existing shareholders and new strategic investors from agriculture.

What's the endgame? The company builds technology to pollinate crops mechanically. Its flagship product, YAHAV2400, is a robotic system for orchard pollination that BloomX introduced in several territories over the past year.

Where's the money going? BloomX plans to deepen work with current customers, speed up adoption of YAHAV2400, and move into new crops and geographies. It also aims to make pollination a managed service that can scale across commercial farming.

Why it matters: A cluster of kibbutzim tied to Granot — including Magal, Horashim, and Eyal — invested separately, planning to be among the first growers to deploy YAHAV2400 in their orchards. BloomX framed the round as a vote of confidence from commercial farmers funding the business and using its equipment.

"The people who understand the realities and challenges of commercial agriculture firsthand are choosing not only to invest in BloomX, but also to bring our technology into the field," said Thai Sade, founder and chief executive officer.

By the numbers: The $13 million round sits in the upper third of comparable Series A deals by size, ranking around the 77th percentile. Over the past year, BloomX widened its blueberry partnership with RobeeDealroom has a profile for this one. Try Dealroom → and added customers in existing markets. It did not disclose its valuation or the size of individual commitments.

The signal: Agtech capital is still flowing into Israel's farm sector, and investor interest in automating labour-intensive tasks like pollination is drawing in the growers who stand to use the technology.

Read more: igrownews.com

Image credit: BloomX

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