CavinKare buys sparkling water brand Polka Pop
What's the deal? Indian FMCG company CavinKare has acquired Polka PopDealroom has a profile for this one. Try Dealroom →, a homegrown clean-label sparkling water brand. The terms were not disclosed.
What each does: Polka Pop, founded in 2021 by Gaurav Khemka and co-founded by Shubham Modi, makes naturally flavoured sparkling water with zero sugar and zero calories. It has sold through quick-commerce platforms and was an early mover in India's clean sparkling-water category.
Why now? The acquisition was completed in early 2026, folding Polka Pop into CavinKare's beverages portfolio. The move gives the FMCG company a foothold in an emerging zero-sugar segment.
What's the endgame? "Building Polka Pop has been a rewarding experience, and we are pleased to see the brand become part of CavinKare's beverages portfolio," said Modi.
Khemka added that the brand was built "with the aim of offering Indian consumers a clean and refreshing sparkling water choice."
The signal: Larger FMCG players are buying into India's clean-label beverage trend, absorbing early startups rather than building from scratch.
Read more: dailyprabhat.com
Image credit: Damork
