Brazil's Premia buys Aulapp in first M&A move after R$5M raise
What's the deal? Brazilian edtech PremiaDealroom has a profile for this one. Try Dealroom → has acquired AulappDealroom has a profile for this one. Try Dealroom →, a platform of digital solutions for schools and companies founded by José Luís Poli. The transaction value was not disclosed.
Why now? The deal comes a month after Premia raised R$5 million in its first funding round, led by an undisclosed family office. That same investor helped finance the Aulapp purchase.
What's the endgame? Premia, founded in 2021 in Campinas, builds its own artificial intelligence models that track student behaviour, identify learning gaps, and recommend teaching interventions for basic and higher education. Buying Aulapp lets it expand into corporate education, pairing Aulapp's ties to schools and firms with Premia's diagnostic technology.
The two companies aim to grow their combined user base from about 4 million to 20 million within two years, reach 1,500 municipalities, and touch the routines of more than 40,000 teachers.
Who's behind it? Premia is led by chief executive officer Ricardo Podolsky, alongside partners Tony dos Santos and Paulo Flavio Faia Nogueira. Aulapp's founder Poli, a mathematics master with more than 35 years in education, co-founded Universidade AnhangueraDealroom has a profile for this one. Try Dealroom →, now one of Brazil's largest higher education networks.
The acquisition also marks the launch of PremiaOneDealroom has a profile for this one. Try Dealroom →, a new brand uniting the group's products under one umbrella. "Our goal is to grow and accelerate the business through acquisitions and by reinforcing the sales team, bringing more integrated solutions to our ecosystem," Podolsky said (translated from Portuguese).
The signal: Premia's first purchase signals a buy-and-build strategy for Brazilian edtech, using fresh capital to consolidate smaller players and scale distribution rather than grow organically alone.
Read more: startups.com.br
Image credit: Generated with Gemini