Promake raises $4M Series A led by 212 to scale chat-first SME platform
What's the deal? PromakeDealroom has a profile for this one. Try Dealroom →, a Turkish AI startup that lets small businesses set up and manage websites through a single chat interface, has raised $4M in a round led by 212Dealroom has a profile for this one. Try Dealroom →. Ak Portföy, Arya VC, Gelecek Impact Fund, JIMCODealroom has a profile for this one. Try Dealroom → (the Jameel family's global investment arm), and Maxis VenturesDealroom has a profile for this one. Try Dealroom → also participated.
The platform handles website creation, domain registration, email, e-commerce infrastructure, payment systems, and digital ads — all from one conversational screen. Users add products, create campaigns, update pages, and accept payments by chatting with the system instead of navigating traditional dashboards.
Why now? Promake launched its product globally in February 2026 and closed the round roughly four months later. It plans to use the funds to expand into new markets, strengthen its AI infrastructure, grow its team, and build new product layers covering end-to-end business setup and management for small enterprises.
"We're entering a scalable global growth phase by strengthening our team and infrastructure investments," said co-founder and chief executive officer Emre Tekin.
What could go wrong? The space is crowded. Established players like Shopify, Wix, and Squarespace already serve small businesses, and a wave of AI-powered website builders has emerged in recent months. Promake's chat-first approach is distinctive, but convincing SMEs to trust a conversational interface for mission-critical operations — payments, storefronts, ads — requires significant user education and flawless reliability.
Scaling across markets also means navigating different payment rails, regulatory regimes, and languages — each adding complexity for a young team.
The signal: 212, the Turkish fund that led this round, continues to anchor early-stage bets on AI-native tools coming out of Türkiye, while JIMCO's participation connects Promake to Gulf capital at a moment when Middle Eastern investors are actively backing AI infrastructure plays. The mix of regional and impact-oriented backers — Ak Portföy, Gelecek Impact Fund, Maxis Ventures — suggests the investor thesis is as much about financial inclusion for the world's 500 million-plus SMEs as it is about a pure software return.
Read more: swipeline.co
