W
WX Brands
Only full-service, value-added, private brand beverage alcohol company that sources beer, wine and spirits
About WX Brands
WX Brands was founded in 1999 by Peter Byck, who envisioned creating a company that could offer a diverse range of wines to meet the evolving tastes of consumers. The company, based in Novato, California, quickly established itself as a significant player in the wine industry, known for its innovative approach to wine production and marketing.
In 2021, WX Brands experienced a pivotal moment when Terold, a company owned by Argentina's Bemberg Family Group, acquired a majority stake. This acquisition marked a new chapter for WX Brands, providing it with the resources and strategic backing to expand its global footprint. The Bemberg Family, with its deep roots in the wine and beer industry, brought a wealth of experience and a vision for international growth.
Under the leadership of Peter Byck, WX Brands has continued to thrive, leveraging its new partnership to enhance its product offerings and reach new markets. The company's portfolio includes popular brands like Bread & Butter, Chronic Cellars, and Jelly Jar, which have resonated well with consumers worldwide.
Today, WX Brands stands as a testament to strategic growth and adaptation in the competitive wine industry, maintaining its commitment to quality and innovation while expanding its influence across the globe.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 1999
- Headquarters
- Novato, United States
- Employees
- 202
- Open positions
- 1
- Dealroom signal
- 67.5/100
- Industry
- Food
- Sub-industry
- In-store Retail & Restaurant Tech
- Sector
- Food, Oenology, Wine and Spirits
- Client focus
- b2c
- Investment activity
- 1 company, latest Oct 2021
- Capital deployed
- $4.7M
- Preferred round
- EARLY VC
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| GROWTH EQUITY VC✓Equity / VC | Oct 2007 | $5M | — | D.E. Shaw Group | — |
| SERIES A✓Equity / VC | Apr 2000 | $9M | $36M | VTraction.com · Frederick Warren · Venrock · 3i Group | — |
Growth signals
Latest recorded traffic for WX Brands is 4.3K monthly website visits, up 65.4% over the last three months. WX Brands's team grew 0% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
 The Foreign Affair WineryThe Foreign Affair Winery is specializes in making prestigious wines in the Amarone-style tradition |
Lincoln, Canada | Acquired | 14 | — | — |
 Cooper’s Hawk Winery & RestaurantsA winery, wine club and restaurant with online reservations in US |
Countryside, United States | Operational | |||
 Stone Tower WineryWinery and wine e-Commerce |
Leesburg, United States | Operational | |||
 Harris Rotherham and CoPublic house and dining room in the east end of london |
London, United Kingdom | Operational | |||
 Coteaux de La VézèreAll year round a range of white, rosé, and red wines |
Allassac, France | Operational | |||
 Sterling VineyardsWinery near calistoga, california, owned by treasury wine estates |
Calistoga, United States | Operational | |||
 WinesonaWinesona helps wine retailers sell more wines |
San Francisco, United States | Operational | |||
 Robert Hall WineryE-commerce and winery in the Paso Robles wine region |
Paso Robles, United States | Acquired |
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A4 investors entered at this stage
- VTVTraction.com
Venrock
3i Group
Frederick Warren
Series B and later1 investor entered at this stage
D.E. Shaw Group
Other known investors1 additional known investor
Jason Schoettler
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about WX Brands on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See WX Brands’s full profile on Dealroom
Request a free trial to see the complete deal history, financials, people graph and growth signals.
Takes under a minute. Already use Dealroom? Log in.