W
WeddingWire
Makes the wedding-planning process easy and simple
About WeddingWire
WeddingWire is an online wedding planning marketplace that connects engaged couples with local wedding vendors and venues across the United States. Couples search a catalog of reviewed vendors, including photographers, caterers, florists, DJs and venues, compare ratings and reviews, and contact vendors directly for pricing, availability and bookings. The platform also provides free planning tools — wedding checklists, budget trackers, guest list managers, seating charts and customizable wedding websites with RSVP management — available on the web and through a mobile app.
Vendors use the platform to reach couples during the planning process, paying for advertising and enhanced visibility through WeddingPro, a marketplace and community program launched together with The Knot in 2019. Revenue comes primarily from vendor advertising and subscription listings, while planning tools and wedding websites remain free for couples. Active community forums and user-generated reviews support trust and engagement across the marketplace.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2006
- Headquarters
- Chevy Chase, United States
- Employees
- 302
- Open positions
- None listed
- Dealroom signal
- 79.5/100
- Industry
- Wellness Beauty
- Sector
- eCommerce & Marketplaces, Adtech, Retail, SaaS, Advertising, Search Engine, On-Demand, Planning, Directory, Community, Wellness / Beauty, App
- Business model
- Marketplace & ecommerce
- Client focus
- b2c
- Investment activity
- 4 companies, latest Sep 2018
- Capital deployed
- —
- Preferred round
- ACQUISITION
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| GROWTH EQUITY VCOther financing | May 2018 | $350M | — | Permira | — |
| SERIES BOther financing | Sep 2012 | $25M | $100M | Spectrum Equity | — |
Growth signals
Latest recorded traffic for WeddingWire is 2.7M monthly website visits, up 12.5% over the last three months. WeddingWire's team grew 4.9% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
The Knot WorldwideNew York City, United StatesLeading media company specialising in weddings and couples' wellbeing
$933Mvaluation
GayWeddings.comArlington, United StatesLeading online resource dedicated to serving same sex couples since 1999
→
Bodas.netSant Cugat del Vallès, SpainProvides everything that the brides and groom may need for their wedding
$55Mvaluation
PW
Project WeddingBethesda, United StatesFinding wedding vendors is hard In 2007, a couple started Project Wedding to tackle this problem and eventually grew it into a
$500Kvaluation
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A1 investor entered at this stage
Series B and later1 investor entered at this stage
Permira
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about WeddingWire on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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