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Vaniday

eCommerce & Marketplaces · Berlin, Germany · Founded 2007

Find and book the best beauty & wellness salons MoreLess

Vaniday operates as an online platform that allows users to browse and book beauty and wellness services, purchase beauty products, and connect with a community of beauty enthusiasts. The company serves individual consumers looking for beauty treatments and products, as well as beauty salons seeking to enhance their online presence and customer engagement. Vaniday operates primarily in the beauty and wellness market, offering a comprehensive digital solution that includes an online marketplace, a digital magazine, and a loyalty program. The business model is based on generating revenue through service bookings, product sales, and potentially advertising and partnerships with beauty salons. By providing detailed service overviews, picture galleries, and instant information on salon locations and opening hours, Vaniday aims to streamline the beauty service booking process and enhance the overall customer experience. The platform also features a digital magazine, Vanizine, which keeps users updated on the latest beauty, wellness, and fitness trends.

Keywords: beauty services, wellness products, online booking, beauty salons, digital marketplace, customer engagement, loyalty program, digital magazine, beauty community, Singapore.

Company overview

Vaniday company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2007
Headquarters
Berlin, Germany
Employees
10
Open positions
None listed
Dealroom signal
81.8
Investment activity
1 companies · latest Nov 2016
Capital deployed
Preferred round
ACQUISITION
client focusb2cbusiness modelMarketplace & ecommerceindustryWellness BeautysectorSaaSsectorBeautysectorHealthsectorSearch EnginesectorOn-DemandsectorHealthcaresectorDirectorysectorWellnesssectorWellness / BeautysectorAppsectorPlatform

Valuation & funding

Vaniday funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AEquity / VC Jul 2015 $17M $66M HV Capital · Rocket Internet
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Financials

Workforce over time

Available workforce history. Financial fields without reported data are omitted.

YearEmployees
2026 10
2025 7
2024 8
2023 11
2022 14
2021 14
2020 13
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

Vaniday website traffic

Latest recorded traffic for Vaniday is 6.2K monthly website visits, down 28.7% over the last three months. Vaniday's team grew 42.9% over the past year.

Latest monthly visits6.2K 3-month web change-28.7% 1-year team growth+42.9%
Monthly website visits100 observations · Oct 2017–Jul 2026
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Comparisons

Vaniday compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Capital deployed

Vaniday investments and acquisitions

Recent portfolio relationships for companies that also act as investors or acquirers.

Talent graph

Vaniday's talent

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Team profiled 21 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

2 investors on Vaniday's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series A 2 investors entered at this stage

Global footprint

Where Vaniday has talent and traffic

Workforce by country
3 countries with
team presence
🇷🇺 Russia60%
🇮🇹 Italy20%
🇬🇧 United Kingdom20%
3 countries shown

In the news

Latest news about Vaniday

Recent press, funding announcements, and product moves mentioning Vaniday — open to read from the original sources.

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Market sentiment

What the market is saying about Vaniday

An AI-synthesized read of the highest-engagement posts about Vaniday on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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