V
ViralGains
ViralGains | Consumer-Centric Video Advertsing
About ViralGains
ViralGains is a dynamic startup that operates in the digital advertising market, focusing on ad journey orchestration. This means they create and manage the sequence of ads that a consumer sees, tailoring these ads in real-time based on customer sentiment—how the customer feels about the brand or product. The company serves a diverse range of clients, including brands looking to increase loyalty, drive sales, launch new products, and improve brand perception.
ViralGains' core product is the ViralGains Odyssey™ platform. This platform uses artificial intelligence (AI) to understand and respond to customer preferences and needs. By capturing the "voice of the customer," the platform ensures that ads are relevant and engaging, which helps brands maximize their media investments. The platform is particularly useful for brands aiming to increase market share by converting customers from competitors, educate audiences, or manage brand crises.
The business model of ViralGains is based on providing a software-as-a-service (SaaS) platform. Clients subscribe to the platform to create, manage, and optimize their ad campaigns. The company makes money through these subscriptions and possibly through additional services such as consulting or premium features.
In summary, ViralGains is revolutionizing digital advertising by putting customer sentiment at the center of ad strategies, ensuring that brands can deliver personalized and effective ad journeys.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2012
- Headquarters
- Boston, United States
- Employees
- 28
- Open positions
- None listed
- Dealroom signal
- 62.3/100
- Industry
- Marketing
- Sub-industry
- Adtech
- Sector
- Marketing, Adtech, Advertising, Video, Video Marketing
- Technology
- Artificial Intelligence
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| DEBTDebt | Jan 2023 | $0 | — | Montage Capital | ↗ |
| SERIES B✓Equity / VC | Sep 2017 | $14M | $54M | LaunchCapital · Square 1 Bank · Origin Ventures · Pallasite Ventures | — |
Growth signals
Latest recorded traffic for ViralGains is 3K monthly website visits, up 25% over the last three months. ViralGains's team declined 15.2% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed20 investors entered at this stage
500 Global
MassChallenge
Queensbridge Venture Partners
Christine Tsai
Dave McClure
Sergey Gribov
Kernel Capital
Will Herman
Jay Batson
Sheryl Schultz
Joe Caruso
Edward Belove
Mark Carthy
Ty Danco
LaunchCapital- HGHub Angels Investment Group
Ben Littauer
Christopher Bissonnette
Michael Mark
Rob de Heus
Series A7 investors entered at this stage
Stage 1 Ventures
DHG Communications Network BV
Pallasite Ventures
Beta Fund
Square 1 Bank
Origin Ventures
First Analysis
Series B and later1 investor entered at this stage
Montage Capital
Other known investors1 additional known investor
Singapore Angel Network
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about ViralGains on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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