Product Reports Resources Pricing Login Book a demo

TrueCar

Transportation · Santa Monica, United States · Founded 2005 · IPO 2014

Marketplace for new and used car

Valuation $226M
Revenue $190M
EBITDA $4.1M

Investors

22 investors on TrueCar's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 1 investor entered at this stage
Series A 8 investors entered at this stage
Capricorn Investment Group
Arcturus Capital
Anthem Venture Partners
Capital One Advisers
Upfront Ventures
Greg Martin
Daher Capital
Capital Factory
Series B+ 13 investors entered at this stage
DealerTrack Technologies
Tech Coast Angels
Brad Jones
SuRo Capital
Allen & Company
Archer Venture Capital
Silicon Valley Bank
Kelly Perdew
USAA
Passport Capital
SharesPost
Guthy-Renker
McCombs Partners

Global footprint

Where TrueCar has talent and traffic

Workforce by country
5 countries with
team presence
🇺🇸 United States98.2%
🇳🇬 Nigeria0.4%
🇹🇭 Thailand0.4%
🇵🇰 Pakistan0.4%
🇹🇷 Turkey0.4%
5 countries shown
Web traffic by country
5.9M monthly visits
across markets
🇺🇸 United States93.7%
🇨🇦 Canada0.6%
🇹🇭 Thailand0.4%
🇳🇬 Nigeria0.3%
🇮🇳 India0.3%
Top 5 markets shown

Talent graph

The shape of TrueCar's talent

Dealroom maps TrueCar's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

16 standout operatorsDealroom-flagged across the org
7 AI specialistspinpointed by name
379 employees mappedperson by person
DimensionScore
AI Talentlive Score hidden — book a demo
Engineering Score hidden — book a demo
Product Score hidden — book a demo
Go-to-market Score hidden — book a demo
Leadership Score hidden — book a demo
Research Score hidden — book a demo
Book a demo to unlock TrueCar's exact scores

Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Patent intelligence

$39M patent portfolio · 30 active families

Estimated portfolio value
$39M
17.4% of market cap · 7.3× larger than top peer Vroom ($5M)
30 active patent families
Where TrueCar innovates Computer programData miningData scienceData sourceData system

Where TrueCar concentrates vs peers

Each axis is a top-10 topic across TrueCar and its closest peers. #1 = 100, #10 = 10, absent = 0.

Compare against

Source: Dealroom Patent Intelligence · Patsnap. Request a demo for the full per-sub-category breakdown, individual records, and quality-score history.

Capital deployed

TrueCar's 4 investments and acquisitions.

Every disclosed deal where TrueCar appeared as a backer or acquirer, 2011–2022. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

4 deals across TrueCar's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        01 · Deployment strategy vs peers

        Where TrueCar deploys vs peers

        Each axis is a Dealroom topic tag — picked from the cluster's most-tagged themes. Values are normalized per axis: the peer with the highest tag-coverage on that axis sits at the edge, others scale relative to them. Toggle between M&A, venture, or both.

        Compare against

        02 · Portfolio market map

        TrueCar's portfolio, mapped.

        Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.

        Stage
        Period
        4 of 4 deals

        Market sentiment

        What the market is saying about TrueCar

        An AI-synthesized read of the highest-engagement posts about TrueCar on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See TrueCar on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.