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COMPANY PROFILE

TrueCar

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Marketplace for new and used car

Santa Monica, United StatesFounded 2005Transportation
Valuation $226M Market cap · Aug/2026
Revenue $190M Latest reported FY
EBITDA $4.1M Latest reported FY

At a glance

Founded
2005
Headquarters
Santa Monica, United States
Listing
IPO 2014
Sector
Transportation
Power Law
Thoroughbred$100M+ revenue

Knowledge graph

News, research, reports and resources connected to this company by Dealroom

Investors

22 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

Series A8 investors entered at this stage

Series B and later13 investors entered at this stage

  • DealerTrack Technologies
  • Tech Coast Angels
  • Brad Jones
  • SuRo Capital
  • Allen & Company
  • Archer Venture Capital
  • Silicon Valley Bank
  • Kelly Perdew
  • USAA
  • Passport Capital
  • SharesPost
  • Guthy-Renker
  • McCombs Partners

Talent

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Employees mapped 379 incl. 7 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 16 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia 12 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Alumni founders

5 of 12 startups shown

Former TrueCar employees who went on to found companies, sorted by Dealroom signal score.

Collective LiquidityEst. 2021
Greg BroggerUnited States
Signal score92
ZencastrEst. 2014
Adrian LopezUnited States
Signal score89
NiuralEst. 2022
SRSarin RegmiUnited States
Signal score88
BelliwelliEst. 2021
TWTyson WoesteUnited States
Signal score85
ConveyEst. 2013
Rob TaylorUnited States
Signal score83
7 more alumni-founded companies in this previewBook a demo

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States98.2%
🇳🇬 Nigeria0.4%
🇹🇭 Thailand0.4%
🇵🇰 Pakistan0.4%
🇹🇷 Turkey0.4%
5 countries shown
Web traffic by country
5.9M monthly visits
across markets
🇺🇸 United States93.7%
🇨🇦 Canada0.6%
🇹🇭 Thailand0.4%
🇳🇬 Nigeria0.3%
🇮🇳 India0.3%
Top 5 markets shown

Patents

Estimated portfolio value
$39M

30 active patent families included in this estimate.

A patent family groups patent filings for the same invention. Source: Dealroom · PatSnap.

Explore the patent portfolioPatent records, technology areas and peer comparisonsBook a demo

Investments and acquisitions

Disclosed deals where TrueCar was the backer or acquirer, 2011–2022. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

4 deals across TrueCar's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        Where TrueCar deploys vs peers

        Each axis is a Dealroom topic tag — picked from the cluster's most-tagged themes. Values are normalized per axis: the peer with the highest tag-coverage on that axis sits at the edge, others scale relative to them. Toggle between M&A, venture, or both.

        Compare against

        TrueCar's portfolio, mapped.

        Stage
        Period
        4 of 4 deals

        Market sentiment

        Posts on X, past 7 days

        An AI-synthesised read of the highest-engagement posts about TrueCar on X, ranked by likes and reposts, corporate channels excluded.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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