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Trayd

Fintech · New York City, United States · Founded 2021

Construction back office operating system for payroll and compliance MoreLess

Trayd is a B2B company that has developed a back-office operating system specifically for the construction industry. The company's primary focus is on streamlining payroll and compliance for specialty contractors. Trayd's platform offers a suite of tools designed to automate and simplify back-office tasks, including scheduling, time tracking, and payroll processing. A key feature of the platform is the ability to provide same-day pay to construction workers, addressing a significant need in the industry.

The company's business model is centered around providing its software to construction firms, enabling them to manage both W2 employees and 1099 contractors within a single portal. Trayd's system is designed to handle the complexities of construction payroll, such as managing multiple entities and providing real-time data and analytics through custom dashboards. The platform also includes features like on-site check-ins and automated messaging to keep field workers informed.

Trayd operates in the US construction market, which employs approximately 7 million workers. The company has successfully raised $4.5 million in a seed funding round, bringing its total equity funding to $7 million. This investment, led by Suffolk Technologies, indicates confidence in Trayd's solution to the growing demand for specialized payroll systems in the construction sector.

Keywords: construction payroll, back-office management, same-day pay, compliance software, time tracking, specialty contractors, workforce management, payroll automation, earned wage access, construction technology

Company overview

Trayd company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2021
Headquarters
New York City, United States
Employees
41
Open positions
1
Dealroom signal
90.1
client focusb2bsub industryConstructionsub industryFinancial Management Solutionsbusiness modelSaaSindustryFintechindustryReal EstatesectorPayrollsectorGovernance, Risk and CompliancesectorWoman FoundersectorYC S23

Valuation & funding

Trayd funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AOther financing Mar 2026 $10M $40M Y Combinator · Suffolk Technologies · White Star Capital · RXR Realty
SEEDOther financing Feb 2025 $4.5M $18M Y Combinator · Bloomberg Beta · Suffolk Technologies
SEEDOther financing Sep 2023 $125K $500K Y Combinator
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Financials

Workforce over time

Available workforce history. Financial fields without reported data are omitted.

YearEmployees
2026 41
2025 22
2024 10
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

Trayd website traffic

Latest recorded traffic for Trayd is 15K monthly website visits, up 120.6% over the last three months. Trayd's team grew 86.4% over the past year.

Latest monthly visits15K 3-month web change+120.6% 1-year team growth+86.4%
Monthly website visits28 observations · Mar 2024–Jul 2026
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Comparisons

Trayd compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Trayd's talent

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Team profiled 3 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

8 investors on Trayd's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 3 investors entered at this stage
Series A 2 investors entered at this stage
White Star Capital
RXR Realty
Other known 3 additional known investors
Bernhard Janke
Julien Dupe
Pioneer Fund

Global footprint

Where Trayd has talent and traffic

Workforce by country
3 countries with
team presence
🇺🇸 United States93.5%
🇪🇸 Spain3.2%
🇲🇽 Mexico3.2%
3 countries shown

In the news

Latest news about Trayd

Recent press, funding announcements, and product moves mentioning Trayd — open to read from the original sources.

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Market sentiment

What the market is saying about Trayd

An AI-synthesized read of the highest-engagement posts about Trayd on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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