Trashie

About Trashie

Trashie is a recycling and rewards platform that evolved from the zero-waste fashion brand For Days. The company was officially launched in early 2024, building on the experience of For Days, which was founded in 2018 by Kristy Caylor. Caylor, who is the CEO of both companies, has a background in the fashion industry, having co-founded the brand Maiyet in 2010. Her work reflects a long-standing focus on creating more sustainable systems within the apparel industry.

The company operates on a dual B2C and B2B model within the circular economy. For consumers, Trashie offers a "Take Back Bag" which can be filled with unwanted textiles, including clothing, shoes, and linens from any brand. Once the bag is sent back and processed, the consumer receives "Trashie Cash," a form of credit that can be spent across a network of partner brands. This model incentivizes recycling by providing a direct monetary reward.

For its business clients, Trashie provides a turnkey recycling solution that they can offer to their own customers, thereby integrating them into a circular system. This helps partner brands meet their sustainability goals and engage with environmentally-conscious consumers. The company makes money through the sale of its Take Back Bags and by taking a commission from the sales generated for its partner brands through the redemption of Trashie Cash. The platform has successfully raised $13 million in venture capital to expand its operations.