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Tile

Home Living · San Mateo, United States · Founded 2012

Tile, a brand under the Life360 umbrella, specializes in Bluetooth-enabled tracking devices designed to help users locate their personal belongings. The company's core product line consists of small, battery-powered tags that can be attached to items such as keys, wallets, and bags. These trackers connect to a smartphone app via Bluetooth, allowing users to ring their Tile when it is within a certain range. If the item is out of Bluetooth range, the app displays its last known location on a map. The Tile network, which is composed of all Tile app users, can anonymously and securely help find lost items. When a user marks an item as lost, if another Tile user comes within range of the lost item, the owner is notified of its location. Tile operates on a freemium model. The basic tracking features are free to use, but the company also offers a premium subscription service that includes features like smart alerts (notifying the user when they leave an item behind), free battery replacements, and a 30-day location history. Keywords: Bluetooth trackers, item finders, personal asset tracking, location services, mobile app, lost and found, consumer electronics, subscription service, freemium, Life360