T
Tag Games
Award-winning mobile games development studio. #mobile #freetoplay #gamesasaservice. Clients include GREE, Mind Candy, EA, Ubisoft, Activision and more...
About Tag Games
Based in Dundee, Scotland, Tag Games operates as a video game development studio with a focus on mobile, tablet, and wearable platforms. The company was established in 2006 by Paul Farley, Jamie Bryan, and Robert Henning. Farley and Bryan brought valuable experience from their time at DMA Design and Vis Entertainment, where they contributed to well-known titles like Grand Theft Auto.
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Tag Games functions as a work-for-hire studio, undertaking projects for a roster of high-profile clients including Activision, EA, Ubisoft, Rovio, and Big Fish Games. Its business model revolves around developing both commissioned games and original intellectual property. The studio specializes in free-to-play mobile games, a venture it started in 2011 with the release of *Funpark Friends*. Since its inception, the company has developed over 60 games. Notable titles in its portfolio include *Angry Birds Action!*, *Downton Abbey: Mysteries of the Manor*, *CSR2*, and *Pocket Mortys*.
The studio's services cover the full game development lifecycle, from initial concept to final creation, and also include porting console titles to mobile platforms. Tag Games works on a variety of platforms such as iOS, Android, Java ME, and Symbian. In a significant development, the company was acquired by Scopely in June 2023, following a substantial investment from Scopely in 2021. This acquisition integrated Tag Games' team of approximately 60 employees into the Scopely ecosystem. The studio now operates as a part of Scopely, leveraging the publisher's infrastructure and technology platform, Playgami, to create and grow mobile games.
At a glance
- Status
- Acquired
- Founded
- 2006
- Headquarters
- Dundee, United Kingdom
- Employees
- 31
- Open positions
- None listed
- Dealroom signal
- 59.4/100
- Industry
- Gaming
- Sub-industry
- Mobile Gaming
- Sector
- Consumer Services, Developer Tools, Immersive Technologies, Hard Tech, uk is8 creative industries
- Technology
- Virtual Reality
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Jun 2023 | $0 | — | Scopely | ↗ |
| LATE VC✓Equity / VC | Jul 2021 | $17M | $67M | Scopely | — |
Growth signals
Latest recorded traffic for Tag Games is 8.2K monthly website visits, up 485.7% over the last three months. Tag Games's team declined 29.5% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later1 investor entered at this stage
Scopely
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Tag Games on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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