Product Reports Resources Pricing Login Book a demo
COMPANY PROFILE

Soulfresh

Explore full profile

Disrupting the food and beverage categories with healthier alternative products

Melbourne, AustraliaFounded 2003Food
Valuation $100–250M Last recorded · 2019
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Soulfresh and the history behind them.

About Soulfresh

Soulfresh is a food and beverage company dedicated to pioneering natural and organic products. Operating primarily in Australia, Soulfresh serves health-conscious consumers and businesses such as retailers and cafes. The company focuses on sustainability and is a voluntary member of the Australian Packaging Covenant Organisation (APCO), which promotes a circular economy for packaging. Soulfresh's business model involves the distribution of cutting-edge products through its extensive network of distribution centers across seven states and territories. The company generates revenue by partnering with retailers and cafes to bring the latest trends in healthier food and beverage options to the mainstream market. Soulfresh is committed to authenticity, adventure, and uncompromising quality in all its endeavors.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2003
Headquarters
Melbourne, Australia
Employees
69
Open positions
None listed
Dealroom signal
64.4/100
Industry
Food
Sub-industry
Innovative Food
Sector
Food, Plant-Based, Alternative Protein, Sustainable Development Goals, Dairy Substitute, Climate Tech, Hard Tech
Business model
Manufacturing
Client focus
b2c

Funding history

1 recorded event

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VC✓Equity / VC Dec 2019 $32M $127M True. ↗
Showing the latest 1 of 1 recorded eventsBook a demo for the full funding history →

Growth signals

Soulfresh website traffic

Latest recorded traffic for Soulfresh is 100 monthly website visits, down 93.3% over the last three months. Soulfresh's team declined 4.2% over the past year.

Latest monthly visits100 3-month web change-93.3% 1-year team growth-4.2%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

1 investor on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series B and later1 investor entered at this stage

Team profiled 5 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
3 countries with
team presence
🇦🇺 Australia81%
🇬🇧 United Kingdom11.9%
🇳🇿 New Zealand7.1%
3 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Soulfresh on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Soulfresh’s full profile on Dealroom

Request a free trial to see the complete deal history, financials, people graph and growth signals.

Takes under a minute. Already use Dealroom? Log in.