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Sendmi
Payroll-integrated remittance service for foreign national employees
About Sendmi
Sendmi, legally known as ParityPay Inc., is a financial software company founded in 2015 and headquartered in Lehi, Utah. The firm developed an online payroll platform, ParityPay, which allows U.S. employers to offer foreign national employees the ability to receive a portion of their income in their home currency.
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The service integrates with an employer's existing payroll system, functioning as a global flex pay solution. Through the Sendmi mobile app, employees can convert part of their paycheck and direct the funds to a digital wallet. From this wallet, they can execute international money transfers, pay bills across borders, and top-up mobile phones for family and relatives abroad. The platform facilitates fund delivery to bank accounts or cash-out at thousands of ATM locations. Sendmi's business model aims to reduce the cost and complexity of remittances by embedding the service within the payroll process, which also helps financial institutions with regulatory compliance by bringing previously informal fund flows into the formal financial system. The company generates revenue by charging a small upfront fee and a percentage on foreign exchange transactions, with a long-term strategy to drive transfer costs to zero and monetize through value-added services like insurance and lending.
Sendmi's initial market focus was the U.S. to Mexico corridor. To enable this, the company established API connections with the Central Bank of Mexico and gained access to a Fed line in the United States, effectively acting as a bridge between the two disconnected financial systems. The company has raised a total of $4.9 million in funding, including a seed round in 2019 with investors such as FIS, Village Capital, and Atua Ventures.
At a glance
- Status
- Operational
- Founded
- 2015
- Headquarters
- Lehi, United States
- Employees
- 1
- Open positions
- None listed
- Dealroom signal
- 56.5/100
- Industry
- Fintech
- Sub-industry
- Payments, Financial Management Solutions
- Sector
- Fintech, Human Resources, Recruitment, Payroll, On Demand Pay
- Business model
- SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| OtherOther financing | May 2019 | $0 | — | Undisclosed | — |
| SEED✓Equity / VC | Mar 2018 | $1.8M | $7.2M | Undisclosed | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Sendmi is 70 monthly website visits, down 36.4% over the last three months. Sendmi's team grew 0% over the past year.
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Other known investors1 additional known investor
- AVAlta Global Ventures
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Sendmi on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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