Sagri

About Sagri

Sagri is a Japanese agri-tech company established in June 2018 by CEO Shunsuke Tsuboi. The company's founding was inspired by Tsuboi's 2016 trip to Rwanda, where he observed that poverty prevented children from pursuing their dreams, often leading them to assist with family farming. This experience drove him to find ways to support agricultural communities using freely available satellite data, leading to Sagri's creation. Previously, Tsuboi had founded an education company focused on space-related topics for students.

Sagri leverages satellite imagery and artificial intelligence to address agricultural and climate change issues. The company provides services that analyze satellite data to help demarcate farmland, assess soil chemistry, and monitor crop growth. Its core technology can automatically create farmland boundaries (polygons) and analyze soil properties like pH, total carbon, and nitrogen from satellite data, reducing the need for extensive manual soil sampling. This enables farmers and agricultural organizations to optimize fertilizer use, which can lead to cost savings and reduced greenhouse gas emissions. Sagri's business model is centered on generating revenue through carbon credits derived from improved farmland management and providing data solutions to various clients.

The company offers several products and services. The 'Sagri' application is a field management tool that visualizes crop and soil conditions, helping with optimal fertilization. 'Actaba' is a service for monitoring abandoned farmland, while 'Detaba' is used for surveying crop planting status. 'AgriInsight Map' is a platform for visualizing and analyzing farmland data. More recently, Sagri launched 'SagriVision,' a digital solution for agricultural carbon traceability and decarbonization accounting. A key part of Sagri's business is developing carbon credit projects based on regenerative agriculture practices. By helping farmers reduce fertilizer use and increase soil carbon sequestration, Sagri facilitates the generation and sale of carbon credits, offering farmers an additional revenue stream. The company partners with agricultural cooperatives, businesses, and governments. For example, Sagri is collaborating with companies in Vietnam on a project to generate carbon credits from sugarcane fields, set for commercialization in 2026.

Headquartered in Tokyo, Japan, Sagri has expanded its operations globally, with a presence in India, Singapore, and activities in numerous countries across Asia, Africa, and South America, including Thailand, Kenya, and Brazil. The company has received recognition and funding to support its growth, including being selected as a 'J-startup' by Japan's Ministry of Economy, Trade and Industry and raising significant Series A funding. Sagri aims to have 100 million users on its app across 100 million hectares by 2030.