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Rusk Media

Consumer Services · India · Founded 2019

Rusk Media Private Limited | Digital Media MoreLess

Rusk Media is a dynamic startup specializing in creating immersive digital experiences through Augmented Reality (AR) and interactive content. The company operates in the digital media and advertising market, focusing on enhancing brand engagement and campaign performance for its clients. Rusk Media serves a diverse range of clients, including brands looking to boost their marketing efforts and engage their audience in innovative ways.

The business model of Rusk Media revolves around developing and distributing premium digital content and AR experiences. They create captivating AR camera filters, branded mobile games, and interactive playable ads that can be used on platforms like Facebook Audience Network. These products are designed to offer a delightful, immersive, and interactive experience, making them highly engaging for users.

Rusk Media generates revenue through multiple streams. Firstly, they develop branded content and AR experiences for clients, which are customized to align with the clients' graphic guidelines, values, and marketing goals. This includes creating branded mobile games and AR filters that enhance brand visibility and engagement. Secondly, they distribute their own premium intellectual properties (IPs) and branded content across popular social media platforms like YouTube and Meta, monetizing through ad revenues and partnerships.

One of Rusk Media's notable offerings is "Alright," a premium fiction channel that provides comic relief and entertainment through comedy sketches and engaging content. This channel aims to make viewers feel better and lighten their mood, contributing to the company's diverse content portfolio.

In summary, Rusk Media leverages cutting-edge AR technology and engaging digital content to help brands enhance their marketing campaigns and connect with their audience in meaningful ways. Their innovative approach and diverse offerings make them a key player in the digital media and advertising market.

Keywords: Augmented Reality, Interactive Ads, Branded Games, Digital Media, Content Creation, Social Media, Marketing Campaigns, Brand Engagement, Premium IPs, Entertainment Channel.

Valuation $0–100M
Revenue $10–50M
Headcount 100–500
Total funding $10–50M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Rusk Media and the history behind them.

Talent graph

Rusk Media's talent

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Team profiled 17 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

16 investors on Rusk Media's cap table

Sourced from Dealroom's funding history.

Seed 7 investors entered at this stage
Sprout Ventures
Info Edge
Nazara Technologies
Info Edge Ventures
Survam Partners
MITCO Group
NODWIN Gaming
Series A 9 investors entered at this stage
Audacity Venture Capital
DAOL Investment & Securities
Mistry Ventures
LC Nueva AIF
Woori Venture Partners
LetsVenture
Yashaa Global Capital
IvyCap Ventures
Audacity

Global footprint

Where Rusk Media has talent and traffic

Workforce by country
3 countries with
team presence
🇮🇳 India98.8%
🇺🇸 United States0.6%
🇦🇪 United Arab Emirates0.6%
3 countries shown

Market sentiment

What the market is saying about Rusk Media

An AI-synthesized read of the highest-engagement posts about Rusk Media on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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