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Rock Encantech
A comprehensive loyalty and marketplace platform that combines CRM, cashback, apps, retail media, and data analytics
About Rock Encantech
Rock Encantech is a Brazilian technology company that resulted from the merger of four companies, with a R$300 million investment from the Hindiana fund. The company positions itself as an "encantech", aiming to enhance the customer journey and loyalty through a variety of services. It operates a cloud-based platform that offers solutions in CRM, market intelligence, and customer loyalty programs.
The company's business model is centered on connecting the industry, retail, and consumers through data-driven solutions. It provides services to a wide range of clients, including over 320 retail chains and 12,000 points of sale across Brazil. Rock Encantech's revenue is likely generated from subscriptions to its platform, fees for its services, and potentially from transactions within its marketplace solutions.
By integrating different technologies and expertise, Rock Encantech aims to provide a comprehensive ecosystem for customer engagement and retention. The company's focus on data and market intelligence allows its clients to better understand consumer behavior and tailor their marketing and sales strategies accordingly.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2024
- Headquarters
- Brazil
- Employees
- 240
- Open positions
- 8
- Dealroom signal
- 76.5/100
- Industry
- Marketing
- Sub-industry
- CRM & Sales
- Sector
- Marketing, CRM
- Business model
- SaaS
- Client focus
- b2b
- Investment activity
- 1 company, latest Dec 2025
- Capital deployed
- —
- Preferred round
- ACQUISITION
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VCOther financing | Sep 2024 | $53M | $213M | Hindiana Investment Fund | ↗ |
Growth signals
Latest recorded traffic for Rock Encantech is 4.5K monthly website visits, down 37.5% over the last three months. Rock Encantech's team grew 11.1% over the past year.
Open positions
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A1 investor entered at this stage
Hindiana Investment Fund
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Rock Encantech on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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