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Purely Elizabeth
Is an all natural and organic food company that creates products using the highest quality, nutrient-rich ingredients
About Purely Elizabeth
Purely Elizabeth operates in the health food market, specializing in gluten-free, grain-free, and vegan products. The company targets health-conscious consumers who are looking for nutritious and delicious alternatives to traditional foods. Its product line includes granola, pancake mixes, bars, oatmeal, and body scrubs, all designed to meet specific dietary needs such as keto and paleo. Purely Elizabeth generates revenue through direct online sales, retail partnerships, and special promotions like discount codes. The business model focuses on leveraging high-quality ingredients and innovative recipes to attract and retain customers. The company also engages its audience through a blog that offers recipes, lifestyle tips, and meal guides, further driving customer loyalty and brand awareness.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2009
- Headquarters
- Boulder, United States
- Employees
- 69
- Open positions
- 1
- Dealroom signal
- 54.1/100
- Industry
- Food
- Sub-industry
- Innovative Food
- Sector
- Food, Organic, Genetics and genomics, Alternative Protein, Direct-to-Consumer, Sustainable Development Goals, Mycelium Technology, Macro-Nutrients, Climate Tech, B Corp, Hard Tech, GMO
- Business model
- Manufacturing
Latest news
Press, funding announcements and product moves mentioning Purely Elizabeth.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES BOther financing | Jan 2022 | $50M | $200M | Fresh Del Monte Produce · Swander Pace Capital · SEMCAP | ↗ |
| LATE VCOther financing | Apr 2017 | $3M | $12M | General Mills · 301 Inc | — |
Growth signals
Latest recorded traffic for Purely Elizabeth is 73K monthly website visits, down 27% over the last three months. Purely Elizabeth's team grew 9.5% over the past year.
Open positions
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A3 investors entered at this stage
SEMCAP
Fresh Del Monte Produce
Swander Pace Capital
Series B and later2 investors entered at this stage
General Mills
301 Inc
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Purely Elizabeth on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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