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Secondmind

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A cloud-based decision-making platform powered by AI

Cambridge, United KingdomFounded 2016Energy
Valuation $100–250M Last recorded · 2023
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Secondmind and the history behind them.

About Secondmind

Founded in 2016 and headquartered in Cambridge, UK, Secondmind operates at the intersection of artificial intelligence and automotive engineering. Initially known as PROWLER.io, the company was established by Aleksi Tukiainen, Dongho Kim, and Vishal Chatrath, with Gary Brotman later taking the helm as CEO to pivot the company's focus. The firm initially developed a broad 'decision engine' but strategically shifted to concentrate on the automotive sector, recognizing the industry's profound need for AI-driven optimization in vehicle design and development.

Secondmind's core business revolves around its software-as-a-service (SaaS) platform, providing cloud-native optimization solutions for automotive engineers. The company generates revenue by offering its advanced machine learning tools to automotive original equipment manufacturers (OEMs) and suppliers. This business model is centered on helping clients reduce design simulation time, minimize calibration overhead, and accelerate the development of more sustainable vehicles. The company has secured significant funding, totaling over $40 million, from investors including Amadeus Capital, Atlantic Bridge, Cambridge Innovation Capital, and a strategic partnership with Mazda Motor Corporation.

The company's flagship product is the Secondmind Optimization Engine, which is fueled by a proprietary technology called Secondmind Active Learning. This technology is designed to make accurate predictions from small volumes of data, which can reduce data requirements by up to 80% and simulation needs by 20%. The platform offers specific products like 'Secondmind for System Design' and 'Secondmind for Calibration'. 'System Design' allows engineers to automatically discover and visualize feasible design options early in the development process, while 'Calibration' helps create precise control strategies and calibration maps by integrating engineering expertise with machine learning models. These tools connect with existing simulation software and utilize cloud computing to explore complex design spaces, analyze trade-offs, and identify optimal solutions, ultimately speeding up time-to-market for new vehicles.

Significant milestones for Secondmind include a multi-year strategic partnership with Mazda to accelerate vehicle design and development. The company has received numerous accolades, such as the "AutoTech AI Innovation of the Year" in 2023 and the "Alternative Powertrain Test Innovation of the Year 2024". It was also selected for the Tech Nation Future Fifty scale-up program and named one of Bloomberg UK's startups to watch in 2024. With a growing global presence, including offices in Japan and the US, Secondmind is positioning itself as a key enabler in the transition to software-defined and carbon-neutral mobility.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2016
Headquarters
Cambridge, United Kingdom
Employees
60
Open positions
3
Dealroom signal
71.4/100
Sector
Energy, Automotive, Analytics, Optimization, Decision Making, Behavioral Analysis, Core AI, Drones, Spinout
Technology
Artificial Intelligence, Deep Tech, Machine Learning
Business model
Manufacturing, SaaS
Client focus
b2b

Funding history

8 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VCOther financing Nov 2023 $16M $104M Cambridge Innovation Capital · Mazda · Amadeus Capital Partners · Atlantic Bridge ↗
LATE VCOther financing Dec 2020 $12M $46M Cambridge Innovation Capital —
Showing the latest 2 of 8 recorded eventsBook a demo for the full funding history →

Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

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Growth signals

Secondmind website traffic

Latest recorded traffic for Secondmind is 6.2K monthly website visits, up 26.5% over the last three months. Secondmind's team declined 11.8% over the past year.

Latest monthly visits6.2K 3-month web change+26.5% 1-year team growth-11.8%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

Series A6 investors entered at this stage

  • Cambridge Innovation Capital
  • Atlantic Bridge
  • RB Capital
  • Tencent
  • Pearson
  • Mandatum Life Insurance

Series B and later1 investor entered at this stage

  • Mazda

Other known investors1 additional known investor

  • University of Cambridge
Team profiled 23 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
6 countries with
team presence
🇬🇧 United Kingdom86%
🇺🇸 United States6%
🇦🇹 Austria2%
🇩🇰 Denmark2%
🇯🇵 Japan2%
Top 5 of 6 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Secondmind on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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