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Prose

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Prose offers truly personalized haircare and skincare by combining lab innovation, natural ingredients, and AI for unique, custom products

New York City, United StatesFounded 2017Wellness Beauty
Valuation $100–250M Last recorded · 2018
Headcount 100–500 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Prose and the history behind them.

About Prose

Prose is a revolutionary beauty brand that offers fully customized haircare and skincare solutions. Unlike traditional beauty products, which often follow a one-size-fits-all approach, Prose focuses on creating products tailored to the unique needs of each individual. Their commitment to personalization is reflected in their innovative use of technology and natural ingredients.

Prose’s process begins with a thorough assessment of each customer’s specific hair or skin needs through an in-depth online consultation. This consultation covers various factors, such as hair type, skin concerns, lifestyle, and environmental conditions, allowing Prose to create products that address these unique factors comprehensively.

The company employs cutting-edge technology, including proprietary AI algorithms, to analyze the information provided by customers. This analysis helps in formulating products that are not only effective but also continuously improved based on ongoing feedback and evolving customer needs.

In addition to technological innovation, Prose integrates high-quality, natural ingredients into their formulations. This combination of advanced science and nature ensures that the products are both effective and gentle on the skin and hair.

Prose’s product offerings include bespoke shampoos, conditioners, and treatments for haircare, as well as personalized skincare regimens. Each product is crafted with the individual in mind, ensuring that users receive a solution that perfectly fits their specific requirements.

By focusing on personalization and utilizing advanced technology, Prose is redefining the beauty industry and offering a more effective and individualized approach to haircare and skincare.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2017
Headquarters
New York City, United States
Employees
279
Open positions
6
Dealroom signal
67.2/100
Industry
Wellness Beauty
Sector
Wellness Beauty, Lifestyle, Beauty, Hair Products, Direct-to-Consumer, B Corp
Technology
Artificial Intelligence
Business model
Manufacturing
Client focus
b2c

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES COther financing Jul 2021 $50M $200M Insight Partners · Groupe Artemis · Quadrille Capital · Caminopartners —
SERIES BOther financing Nov 2018 $18M $72M ISAI Gestion · Correlation Ventures · Forerunner Ventures · Lerer Hippeau —
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Growth signals

Prose website traffic

Latest recorded traffic for Prose is 2M monthly website visits, up 5.3% over the last three months. Prose's team declined 4.5% over the past year.

Latest monthly visits2M 3-month web change+5.3% 1-year team growth-4.5%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed5 investors entered at this stage

Series A3 investors entered at this stage

Series B and later4 investors entered at this stage

  • Groupe Artemis
  • Quadrille Capital
  • Caminopartners
  • Vitamin Capital
Team profiled 21 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 9 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States66.5%
🇫🇷 France31.3%
🇮🇳 India1.1%
🇪🇸 Spain0.6%
🇨🇦 Canada0.6%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Prose on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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