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Prolific
Bringing people together to empower great research
About Prolific
A research platform that connects researchers with a global pool of vetted participants.
Read full description
Researchers can post studies and recruit participants who fit specific demographic criteria, while participants can earn money for completing surveys and other research tasks. The platform is designed to ensure data quality by using a reputation-based system for both researchers and participants. Prolific serves a wide range of clients, including academic institutions, businesses, and individual researchers. The company operates in the online research market, providing a more reliable and efficient way to collect data compared to traditional methods. Its business model is based on a commission fee charged to researchers for each study they conduct on the platform. This fee covers the cost of recruiting and managing participants, as well as maintaining the platform's infrastructure.
At a glance
- Status
- Operational
- Founded
- 2014
- Headquarters
- London, United Kingdom
- Employees
- 1,381
- Open positions
- None listed
- Dealroom signal
- 94.5/100
- Industry
- Education
- Sector
- Edtech, Crowdsourcing, Research and Development, Core AI, Woman Founder, AI Applications, YC S19, uk is8 digital and technologies
- Technology
- Artificial Intelligence
- Business model
- Marketplace & ecommerce
- Client focus
- b2c
Latest news
Press, funding announcements and product moves mentioning Prolific.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Jul 2023 | $32M | $128M | Partech · Oxford Science Enterprises | ↗ |
| SEED✓Equity / VC | Dec 2019 | $1.2M | $4.8M | Pioneer Fund · AltaIR Capital | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Prolific is 20M monthly website visits, up 25% over the last three months. Prolific's team grew 104.9% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed3 investors entered at this stage
Y Combinator
Pioneer Fund
AltaIR Capital
Series A2 investors entered at this stage
Partech
Oxford Science Enterprises
Other known investors3 additional known investors
OUI Startup Incubator
10x Value Partners
Mo Moghaddas
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Prolific on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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