Profound

AI · New York City, United States · Founded 2024

Profound operates in the digital marketing sector, focusing on enhancing brand visibility and representation in AI Answer Engines like ChatGPT, Perplexity, and Google SGE. The company serves enterprise clients by providing insights and analytics on how their brands appear in AI-generated responses. Profound's business model is based on a customized enterprise pricing solution, with plans to launch a publicly accessible dashboard available via monthly subscription. The company makes money by offering these analytics and optimization services to brands, helping them improve their marketing, PR, content, and social strategies. Profound's system also includes competitor benchmarking, allowing clients to track and compare their performance against industry averages and competitors. Currently in closed beta, Profound is accessible only to pre-approved brands. Keywords: AI Answer Engines, brand visibility, digital marketing, competitor benchmarking, real-time analytics, enterprise clients, content optimization, PR strategies, subscription model, closed beta.

Valuation $1–2.5B

Revenue $10–50M

Headcount 100–500

Total funding $100–500M

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Power Law Unicorn$1–10B valuation tier

Featured in

News Hightouch raises $150M at $2.75B to make AI agents the future of marketing Apr 30, 2026

News Profound raises $96M at $1B valuation to track how AI talks about brands Feb 27, 2026

Investors

21 investors on Profound's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 6 investors entered at this stage

Keith Rabois

Max Altman

South Park Commons

Thomson Nguyen

Ben Braverman

Balaji Srinivasan

Series A 13 investors entered at this stage

Kleiner Perkins

Jordan Singer

David Senra

Jordi Hays

NVentures

Saga

SV Angel

Khosla Ventures

Andrew Karam

Kevin Wang.

Karim Atiyeh

Guillermo Rauch

Sequoia

Series B+ 2 investors entered at this stage

Lightspeed Venture Partners

Evantic Capital

Global footprint

Where Profound has talent and traffic

Workforce by country

8 countries with
team presence

🇺🇸 United States80.9%

🇬🇧 United Kingdom8.1%

🇦🇷 Argentina6.4%

🇮🇳 India1.7%

🇨🇦 Canada1.2%

Top 5 of 8 shown

Web traffic by country

640K monthly visits
across markets

🇺🇸 United States53.9%

🇬🇧 United Kingdom8.4%

🇮🇳 India5.8%

🇨🇦 Canada3.1%

🇦🇺 Australia1.8%

Top 5 markets shown

Talent graph

The shape of Profound's talent

Dealroom maps Profound's team person by person — pinpointing the standout operators and scoring them across the six dimensions investors underwrite. The counts and shape below are a public preview; the named individuals and exact scores live in the platform.

13 team members profilednamed & role-tagged by Dealroom

313 employeestotal headcount

2 executives & foundersidentified by name

DimensionScore

AI Talent

Engineering

Product

Go-to-market

Leadership

Research

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Source: Dealroom Talent Intelligence. Public profiles show counts and the team's shape only — request a demo for the named individuals, per-person seniority and tenure, and team benchmarks vs peers.

Market sentiment

What the market is saying about Profound

An AI-synthesized read of the highest-engagement posts about Profound on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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