Power Law company profile

Prima

Fintech · Milan, Italy · Founded 2014 Unicorn

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Valuation

$1–2.5B

Latest valuation · 2026

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Revenue

$1–5B

Latest reported FY

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Headcount

2–5k

Current team size

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Investors

8 investors on Prima's cap table

Sourced from Dealroom's funding history. Tap any card for that investor's profile.

Seed 6 investors entered at this stage

Series B+ 2 investors entered at this stage

Global footprint

AI talent share

4.4% of workforce is AI talent
(94 of 2,137 staff)

Core AI251.17%

Other AI693.23%

Non-AI workforce2,04395.6%

Web traffic by country

2.8M monthly visits
across markets

🇮🇹 Italy99.3%

🇩🇪 Germany0.2%

🇬🇧 United Kingdom0.2%

🇺🇸 United States0.2%

🏳️ Uzbekistan0.2%

Top 5 markets shown

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