Plum Energie

A key aspect of Plum Energie's offering is its commitment to reducing consumer energy consumption. The company provides customers with tools to monitor and understand their energy usage via a dedicated online client portal. To further incentivize energy savings, Plum Energie developed a unique reward system: a financial bonus, credited to a customer's account, for consuming less electricity than estimated. This approach not only helps clients lower their bills but also actively involves them in the energy transition. The company also introduced bonus incentives for actions like investing in renewable power plant construction or optimizing electric vehicle charging times.

A significant milestone in the company's history was its acquisition by the British firm Octopus Energy in January 2022. Following the multi-million euro deal, Plum Energie was rebranded as Octopus Energy France. This acquisition was a strategic entry for Octopus Energy into the French market, integrating Plum's customer base of nearly 100,000 at the time and its technology into Octopus's proprietary Kraken platform. The merger aimed to combine Plum's local expertise with Octopus's global purchasing power and technological capabilities, with the ambitious goal of reaching one million energy contracts in France by 2025.