P
Pine
Making home ownership a reality for Canadians and transforming the complicated home financing process into a simpler, faster and better experience
About Pine
Pine is a digital mortgage platform that makes it easy to find the right mortgage for your budget. With no in-person appointments necessary, the entire process can be done online in under 10 minutes. Pine's dedicated agents work behind the scenes to get you access to best-in-class mortgage products at realistic rates, without any hidden fees or bait-and-switches. The application process is simple and straightforward, with customers able to upload their ID and supporting documents to help Pine determine what they can afford. Once approved, customers can use Pine's mortgage payment calculator to get an estimate of their monthly payments. Pine's expert mortgage advisors will then walk customers through the best options for their unique financing needs. Finally, all the final documents are signed and the funds are released at the closing stage. With Pine, customers can find the right mortgage for their budget and get the peace of mind that comes with knowing they are not paying too much.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2021
- Headquarters
- Toronto, Canada
- Employees
- 73
- Open positions
- 2
- Dealroom signal
- 65.9/100
- Industry
- Fintech
- Sub-industry
- Mortgages & Lending
- Sector
- Fintech, financial inclusion
- Business model
- SaaS
- Client focus
- b2c
- Investment activity
- 1 company, latest Sep 2023
- Capital deployed
- —
- Preferred round
- ACQUISITION
Latest news
Press, funding announcements and product moves mentioning Pine.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| DEBT✓Debt | Jun 2025 | $733M | — | Undisclosed | ↗ |
| SERIES A✓Equity / VC | May 2022 | $20M | $79M | Global Founders Capital · Ludlow Ventures · Inovia Capital · Thomvest Ventures | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Pine is 120K monthly website visits, up 79.1% over the last three months. Pine's team declined 27% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed6 investors entered at this stage
Greylock Partners
BoxGroup
Inovia Capital
Thomvest Ventures
Ludlow Ventures
Original Capital
Series A2 investors entered at this stage
Global Founders Capital
Intact Ventures
Other known investors3 additional known investors
Alex McIsaac
Nichole Wischoff
Wischoff Ventures
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Pine on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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