PICKUP

About PICKUP

PICKUP, founded in 2014 by Brenda Stoner, operates as an enterprise-grade, last-mile delivery service specializing in the transport of big, heavy, and high-value items. The company was born from Stoner's personal experience needing to move a piece of furniture, which highlighted a gap in the market for on-demand delivery of large items. Her background in logistics and supply chain management provided the foundational expertise to build the company.

The firm primarily serves retailers and commercial businesses, offering a solution to enhance their omni-channel delivery capabilities. Its business model revolves around providing a platform that connects these businesses with a network of vetted delivery professionals, referred to as "PICKUP Good Guys," who use their own trucks. This model allows partners like At Home, Big Lots, and Crate & Barrel to offer customers same-day or scheduled delivery for bulky goods directly from the store or warehouse. Revenue is generated through fees charged for these delivery services, positioning PICKUP as a crucial logistics partner for retailers adapting to evolving consumer expectations.

The service is built upon a technology platform that manages the logistics of last-mile delivery, ensuring secure data processing as evidenced by its SOC 2 Type 2 certification. A key feature is the ability for customers to receive real-time tracking and communication from the moment of purchase until the item is placed in their home. The delivery professionals are thoroughly vetted, including background checks, to handle high-value goods, which distinguishes the service in the market. Operating in over 90 markets across the United States, PICKUP provides a scalable solution for its partners, enabling them to compete with the rapid delivery timelines set by major e-commerce players.