COMPANY PROFILE

PERSUIT

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Enabling collaboration between corporates and legal services providers

New York City, United StatesFounded 2016Legal

Valuation $100–250M Last recorded · 2021

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About PERSUIT

PERSUIT operates as an enterprise platform that revolutionizes the way corporate legal departments engage with outside counsel. By facilitating a competitive process for sourcing legal services, PERSUIT helps clients achieve true market prices and high-quality work. The platform is designed to eliminate manual processes and streamline the Request for Proposal (RFP) process, centralizing outside counsel engagements in one place. This allows legal teams to focus on delivering high-value results rather than getting bogged down in administrative tasks. PERSUIT primarily serves Fortune 500 companies and other large enterprises, providing them with tools to automate their Alternative Fee Arrangement (AFA) programs and optimize legal spend. The business model is based on a subscription service, where clients pay for access to the platform and its features. PERSUIT makes money by offering a scalable solution that reduces outside legal spend by an average of 37%, saving clients millions per year.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2016
Headquarters: New York City, United States
Employees: 1
Open positions: 2
Dealroom signal: 54.2/100
Industry: Legal
Sub-industry: Self-service and Lawyer Marketplace
Sector: Legal
Investment activity: 1 company, latest May 2025
Capital deployed: —
Preferred round: ACQUISITION
Links: Website LinkedIn X

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Funding history

1 recorded event

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
SERIES A✓Equity / VC	Oct 2021	$20M	$80M	OpenView Venture Partners	↗

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Growth signals

PERSUIT website traffic

Latest recorded traffic for PERSUIT is 12K monthly website visits, down 7.7% over the last three months. PERSUIT's team grew 0% over the past year.

Latest monthly visits12K 3-month web change-7.7% 1-year team growth0%

Monthly website visitsJun 2020–Jul 2026

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Open positions

Openings linked to this company in Dealroom

Client Success Manager, EMEALondon, United Kingdom, Northern Europe, Europe · CSM & Support · Aug 25, 2026 Onboarding ManagerNew York, New York, United States, Northern America, Americas · Logistics · Jun 11, 2026 Customer Success Manager300, Park Avenue, 10022 New York, New York · CSM & Support · Jan 16, 2026

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