COMPANY PROFILE

Paro

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Labor marketplace for financial professionals

Chicago, United StatesFounded 2015Fintech

Valuation $100–250M Last recorded · 2023

Headcount 100–500 Current team size

Total funding $50–100M Disclosed equity funding

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About Paro

An AI-powered marketplace that provides finance and accounting solutions to businesses. The company offers a combination of expert fractional talent, data-driven tools, and guiding insights to help companies make informed financial decisions.

Paro's platform uses artificial intelligence to match businesses with the right finance and accounting professionals for their specific needs. This includes fractional CFOs, COOs, accountants, and other financial experts. The company's services are designed to help businesses of all sizes, from startups to large enterprises, to improve their financial operations, optimize cash flow, and drive growth.

Paro operates in the financial services, human resources, and staffing industries. Its business model is based on a commission fee for each successful match between a business and a finance professional. The company has a strong focus on providing high-quality talent and has a rigorous vetting process for all of its professionals.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2015
Headquarters: Chicago, United States
Employees: 294
Open positions: None listed
Dealroom signal: 81.4/100
Industry: Fintech
Sub-industry: Financial Management Solutions
Sector: Fintech, Freelancers, Accounting, Analytics, On-Demand, Back Office, Network, Financial Service, B2b Online Marketplace
Technology: Artificial Intelligence
Business model: Marketplace & ecommerce, SaaS
Client focus: b2b
Links: Website LinkedIn X

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Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

7 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
SERIES COther financing	Jun 2023	$25M	$100M	Revolution · Sierra Ventures · Madrona Venture Group · TTCP	↗
SERIES BOther financing	Jul 2021	$25M	$100M	Sierra Ventures · Madrona Venture Group · Revolution · KGC Capital	—

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Growth signals

Paro website traffic

Latest recorded traffic for Paro is 59K monthly website visits, up 43.9% over the last three months. Paro's team grew 5.4% over the past year.

Latest monthly visits59K 3-month web change+43.9% 1-year team growth+5.4%

Monthly website visitsMar 2017–Jul 2026

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Summary metrics are public; monthly history is available with a demoCompare with peers →

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