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COMPANY PROFILE

Parabola

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Automate manual data processes without spreadsheets or code

San Francisco, United StatesFounded 2015Other B2B Software
Valuation $100–250M Last recorded · 2023
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Parabola and the history behind them.

About Parabola

Parabola is a technology company that specializes in automating complex workflows for eCommerce and retail businesses. The platform allows users to transfer manual processes into automated flows, making operations more efficient and scalable. Parabola's core product is a no-code tool that enables users to build intricate workflows without needing to write code. This tool is particularly useful for tasks such as updating inventory in real-time, generating packing lists, and creating order forecasts. The company serves a wide range of clients, from small online retailers to large eCommerce platforms, operating primarily in the retail and eCommerce markets. Parabola's business model is subscription-based, offering various pricing tiers depending on the complexity and volume of workflows a client needs. Revenue is generated through these subscription fees, which provide access to the platform's features and customer support. The platform also integrates with various APIs, allowing for seamless data transfer and enhanced functionality.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2015
Headquarters
San Francisco, United States
Employees
80
Open positions
1
Dealroom signal
71.3/100
Industry
Enterprise Software
Sector
Other B2B Software, Automated Technology
Business model
SaaS
Client focus
b2b

Funding history

5 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES B✓Equity / VC Jun 2023 $24M $96M Jeffrey Raider · Flexport · Webflow · Abstract Ventures ↗
SERIES A✓Equity / VC Aug 2020 $8M $32M Thrive Capital · Elad Gil · Matrix Partners —
Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023
2022
2021
2020 —
Company filings, research estimates and Dealroom dataBook a demo for the full financial model →

Growth signals

Parabola website traffic

Latest recorded traffic for Parabola is 40K monthly website visits, down 29.8% over the last three months. Parabola's team declined 1.2% over the past year.

Latest monthly visits40K 3-month web change-29.8% 1-year team growth-1.2%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

30 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed6 investors entered at this stage

Series A22 investors entered at this stage

  • Thrive Capital
  • Elad Gil
  • OpenView Venture Partners
  • Jeffrey Raider
  • Flexport
  • Webflow
  • Twum Djin
  • Kyle Parrish
  • Otherwise Fund
  • A. Toby Espinosa
  • AJ Frank
  • Praveer Melwani
  • Sarah Scharf
  • J Zac Stein
  • Jen Ong Vaughan
  • Immad Akhund
  • Vlad Magdalin
  • Jack Altman
  • GoodFriends
  • Melissa Tan
  • Cristina Cordova
  • Matthew Hertz

Other known investors2 additional known investors

Team profiled 14 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Parabola on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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