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Palta
Health and well-being technology company helping millions of people around the world with preventative health and fitness mobile app products
About Palta
Palta is a technology company that specializes in health and well-being products. The company, named after the Peruvian word for avocado, likens its approach to growing avocados - a process that requires patience and care. Palta's business model involves partnering with ambitious founders and talented individuals to transform innovative ideas into products that have a positive, global impact on health and well-being.
Read full description
Palta operates in the health tech market, serving a broad range of clients with various health and wellness needs. Its product portfolio includes Flo, a women's health app recommended by US OB-GYNs for period tracking, and Simple, a health app that helps users achieve their health goals without restrictive rules. Both apps have gained global recognition, regularly appearing in the top 10 Health & Fitness apps worldwide.
Another product, Zing Coach, is an AI-powered fitness coach that makes personal training accessible to everyone, regardless of location. Palta also houses Prisma Labs, which is pioneering the future of photo and video editing, and Palta Labs, where the company experiments with new well-being products.
Palta generates revenue through its various health tech products. Users typically download the apps for free, but premium features or services are available for purchase within the apps. This freemium model allows Palta to reach a wide audience while still generating income.
At a glance
- Status
- Operational
- Founded
- 2016
- Headquarters
- London, United Kingdom
- Employees
- 44
- Open positions
- 131
- Dealroom signal
- 67.2/100
- Industry
- Health, Wellness Beauty
- Sub-industry
- Health Platform
- Sector
- Health Tech & Medtech, Hard Tech, uk is8 digital and technologies
- Technology
- Artificial Intelligence
- Business model
- SaaS
- Client focus
- b2c
- Investment activity
- 24 companies, latest Apr 2025
- Capital deployed
- $46M
- Preferred round
- SEED
Latest news
Press, funding announcements and product moves mentioning Palta.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES BOther financing | Aug 2021 | $100M | $400M | Target Global · VNV Global · Zubr Capital | ↗ |
| SERIES AOther financing | Jul 2020 | $25M | $100M | Target Global | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Palta is 11K monthly website visits, down 15.4% over the last three months. Palta's team declined 17% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
PallieSan Francisco, United StatesAI companion offering personalized, empathetic, and engaging conversations through various messaging platforms
$8Mvaluation
LoviLimassol Municipality, CyprusA Beauty and Health AI assistant developed to democratize dermatology and cosmetology services
$200Kvaluation
PacedLondon, United KingdomDeveloped an ultimate tool for busy professionals to build the schedule that balances career and personal life
$200Kvaluation
LoónaMenlo Park, United StatesA unique mixture of color therapy, sound ambience and storytelling that helps to let go of daily fuss and get a better night’s rest
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Zing CoachMunich, GermanyMobile app delivering AI-driven fitness programs that adapt to users’ body data, fitness level, habits, and goals
$40Mvaluation
SimpleAgios Athanasios, CyprusPersonal Assistance and Insights with Simple Intermittent Fasting app
$140Mvaluation
WeatherwellRedwood City, United StatesWorld's first weather app that cares about well-being
$200Kvaluation
Prisma LabsSan Francisco, United StatesDeep Learning solutions for Computer Vision and AR
$24Mvaluation
Flo HealthLondon, United KingdomThe #1 most downloaded women’s health app
$1Bvaluation
WannaRedwood City, United StatesCreates technologies and products for shopping in Augmented Reality
$29Mvaluation
OneSoilKrakow, PolandSmart platform for precision farming
$20Mvaluation
VOIRLewes, United StatesVOIR brings beauty experience into digital lifestyle
$4Mvaluation
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A3 investors entered at this stage
Target Global
VNV Global
Zubr Capital
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about Palta on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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