O
Orderchamp
Wholesale marketplace connecting independent retailers and brands
About Orderchamp
Orderchamp operates as an online business-to-business (B2B) wholesale marketplace designed to connect independent retailers with unique brands across Europe. Founded in 2018 and launched in late 2019, the Amsterdam-based company was established by Joost Brugmans, Max Verduyn, Menno Wolvers, Ruud Stelder, and Dennis Cuijpers. The platform aims to streamline the wholesale process, enabling local retailers to discover new products and helping brands to expand their market reach internationally.
The company's business model is centered on its digital platform where retailers can purchase from thousands of brands in a single checkout. Orderchamp makes money by charging brands a commission on sales. The commission structure is tiered, with a higher percentage for initial orders from new retailers acquired through the marketplace and a lower rate for re-orders. For existing retail partners that brands bring to the platform, a 0% commission fee applies. The platform offers favorable purchasing terms for retailers, such as low minimum order quantities, the option for 60-day payment terms, and free shipping, which are designed to give them greater financial flexibility. For brands, Orderchamp guarantees payouts on orders, mitigating the risk of non-payment.
In addition to its core marketplace, Orderchamp has expanded its offering with Orderchamp Cloud, a suite of B2B software solutions for brands and wholesalers. This includes a B2B portal for direct sales, a mobile sales app for order-taking at events, and an AI-powered tool that converts orders from various formats like email and PDF into digital orders. The platform supports product categories such as home & living, fashion accessories, jewelry, kids & baby, and kitchen & dining. Since its inception, the company has secured significant funding to fuel its expansion, raising a total of $23.1 million over three rounds, including a Series A round in May 2021. Key investors include Prime Ventures and henQ.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2019
- Headquarters
- Amsterdam, Netherlands
- Employees
- 30
- Open positions
- 1
- Dealroom signal
- 62.4/100
- Industry
- Fintech, Enterprise Software
- Sub-industry
- Mortgages & Lending
- Sector
- Fintech, PaaS, Wholesale, SaaS
- Business model
- Marketplace & ecommerce, SaaS
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
Growth signals
Latest recorded traffic for Orderchamp is 140K monthly website visits, down 17.6% over the last three months. Orderchamp's team declined 6.3% over the past year.
Open positions
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed4 investors entered at this stage
henQ
Stefan van den Berg
Zhong Xu
Thomas P
Series A1 investor entered at this stage
Prime Ventures
Other known investors6 additional known investors
Dennis Cuijpers
Jelto Kromwijk Smits
Monish Suri
Ruud Stelder
Ruud Stelder
Sandeep Kapadia
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Orderchamp on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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