Olyzon

Olyzon is an adtech company specializing in advertising solutions for Connected TV (CTV). Founded in 2024 by Jules Minvielle, Martin Danet, and Mathieu Desvé, who are adtech veterans from companies like Ogury and Mozoo. The founding team, which also includes Ogury co-founders Thomas Pasquet and Jean Canzoneri, leverages over a decade of experience in the sector. The company is headquartered in Paris, France, with offices in New York City.

Olyzon has developed an "Agentic CTV Advertising Platform" that uses artificial intelligence to automate and optimize ad placements on streaming platforms. The platform is designed to address the fragmentation and lack of transparency in the CTV market by enabling show-level targeting, allowing brands to place ads aligned with specific content, genres, or viewer behaviors. It offers unique ad formats such as Homescreen placements, Enhanced Ad-breaks, and In-Content L-Banners, aiming to increase advertising impact and viewer engagement without being intrusive. The company's proprietary technology integrates algorithms and AI to enhance brand impact and ensure a seamless viewer experience.

The business operates on a B2B model, serving top-tier advertisers, agencies, content owners, and distributors. Olyzon's platform helps clients maximize their return on ad spend (ROAS) and user engagement. The company collaborates with major brands like Nissan, LVMH, Mastercard, and IKEA, and has partnerships with publishers and distributors such as Fubo, Vizio, LG Ads, and Plex. Olyzon has raised approximately $7.15 million in funding to support product development and accelerate its expansion into the U.S. market.

Keywords: Connected TV, AdTech, artificial intelligence, agentic advertising, show-level targeting, programmatic advertising, digital media, advertising automation, CTV advertising, media planning, audience intelligence, in-stream ads, ad formats, ROAS optimization, brand impact, campaign optimization, media activation