NoTraffic

The firm has developed an AI-powered mobility platform that digitizes and autonomously manages urban traffic networks. The system utilizes a combination of hardware and software, including plug-and-play IoT sensors (fusing radar and video) that are retrofitted onto existing traffic signal infrastructure. These sensors detect, classify, and track all road users in real-time—including vehicles, pedestrians, cyclists, and buses—and stream the data to a cloud-based operating system. The AI algorithms then analyze this data to optimize traffic light timing, aiming to reduce congestion, decrease travel times by up to 50%, lower CO2 emissions, and enhance safety.

NoTraffic operates on a Software-as-a-Service (SaaS) business model, selling its technology to departments of transportation (DOTs) and municipalities through a network of distributors. The platform is delivered as a managed service with 24/7 monitoring and over-the-air updates. Clients can access a dashboard to define policies, view analytics, and access a store for additional mobility applications like emergency vehicle preemption and transit signal priority. The company's growth has been supported by significant funding, including a $50 million Series B round in June 2023, bringing its total raised funds to over $70 million. This capital is being used to expand production and sales into new global markets such as Japan, Germany, Italy, and the UK, building on its existing deployments across North America.