N
noon
eCommerce & Marketplaces · Riyadh, Saudi Arabia · Founded 2016 Decacorn
Powering digital commerce across the Middle East
noon mafia
Startups founded by noon alumni
Former noon employees who went on to start their own companies. Sorted by Dealroom signal score.
Ammar AlmaatouqSaudi Arabia
Omar KassimUnited Kingdom
Fodhil BenturquiaUnited Arab Emirates
Yusuf RazaJapan
Mazen MouradUnited Arab Emirates
Saleh Al-GhamdiSaudi Arabia
Brad WhittfieldSaudi Arabia
Mutebi Frank SsajjabiUgandaGlobal footprint
Where noon has talent and traffic
team presence
across markets
Capital deployed
noon's 2 investments and acquisitions.
Every disclosed deal where noon appeared as a backer or acquirer, 2019–2022. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.
2 deals across noon's capital deployment.
Where the deals concentrate by sector, stage, and decade.
02 · Portfolio market map
noon's portfolio, mapped.
Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.
Sentiment on X
What X is saying about noon
An AI-synthesized read of the highest-engagement posts about noon on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See noon on the full Dealroom platform
Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.