N
Power Law company profile
Niantic Labs
Other B2B Software · San Francisco, United States · Founded 2011 Unicorn
Global footprint
Where Niantic Labs has talent and traffic
AI talent share
6.0%
of workforce is AI talent
(41 of 679 staff)
(41 of 679 staff)
Core AI182.65%
Other AI233.39%
Non-AI workforce63893.96%
Web traffic by country
6.5M
monthly visits
across markets
across markets
🇺🇸 United States30.8%
🇯🇵 Japan15.1%
🏳️ Taiwan4.2%
🇩🇪 Germany3.6%
🇲🇽 Mexico3.5%
Patent intelligence
$157M patent portfolio · 223 active families
Total estimated portfolio value via Dealroom Patent Intelligence (Patsnap), with quality scores compared against same-sector peers.
Estimated portfolio value
$157M
4.5% of valuation · comparable to top peer Oculus ($191M)
223 active patent families
Where Niantic Labs innovates
Computer graphics (images)RadiologyAugment realityClientPattern recognition
Above peer median on Strategic
Quality vs same-sector peers
Niantic Labs on the five Patsnap quality dimensions
Niantic Labs in orange. Same-sector peers are the top filers by total patent value. All scores 0–100; higher is stronger.
Compare against
Patent quality scores (0–100)
Source: Dealroom Patent Intelligence · PatsnapTech-focus vs peers
Where Niantic Labs concentrates inside the peer cluster
Axes are the most-shared Patsnap topics across Niantic Labs and its top peers. Each polygon's reach on an axis = how prominent that topic is in that company's portfolio (#1 topic = 100, #10 = 10, absent = 0).
Compare against
Top-topic prominence (rank inverted, 0–100)
Source: Dealroom Patent Intelligence · Patsnap top-10 topics per companySee Niantic Labs on the full Dealroom platform
Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.