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National General Insurance

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New York City, United StatesFounded 1939Fintech
Valuation $2.5–5B Last recorded · 2020
Headcount 5–10k Current team size
Total funding $100–500M Disclosed equity funding
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About National General Insurance

National General, an Allstate company, is a leading insurance provider in the United States, offering a wide range of coverage options to protect homes, vehicles, RVs, and more. Established in 1920, the company has a long history rooted in the early days of the automobile industry. National General serves a diverse clientele, including individual homeowners, vehicle owners, and recreational vehicle enthusiasts. Operating in the highly competitive insurance market, the company leverages a vast network of over 55,000 independent agents nationwide to deliver personalized service and expert advice to its customers.

National General's business model revolves around providing comprehensive insurance products and services that cater to the varied needs of its clients. The company generates revenue through the sale of insurance policies, which include premiums paid by policyholders. Additionally, National General offers claims services, ensuring that customers receive timely and efficient support when they need it most. The company's commitment to innovation and customer satisfaction is evident in its continuous development of new products and services designed to make the insurance process easier and more accessible.

Source: Dealroom company data

At a glance

Status
Acquired
Founded
1939
Headquarters
New York City, United States
Employees
5,285
Open positions
147
Dealroom signal
24.3/100
Industry
Fintech
Sector
Fintech
Client focus
b2b
Investment activity
2 companies, latest Mar 2018
Capital deployed
$0
Preferred round
ACQUISITION

Funding history

2 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONOther financing Jul 2020 $4B $4B Allstate —
LATE VCOther financing Feb 2014 $190M $760M Undisclosed —
Showing the latest 2 of 2 recorded eventsBook a demo for the full funding history →

Growth signals

National General Insurance website traffic

Latest recorded traffic for National General Insurance is 1.5M monthly website visits. National General Insurance's team grew 3% over the past year.

Latest monthly visits1.5M 1-year team growth+3%
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Similar companies

Closest operating peers by Dealroom taxonomy

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Investors

1 investor on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Other known investors1 additional known investor

  • Allstate
Team profiled 30 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
19 countries with
team presence
🇺🇸 United States96.9%
🇮🇳 India1%
🇦🇪 United Arab Emirates0.6%
🇲🇽 Mexico0.6%
🇨🇦 Canada0.1%
Top 5 of 19 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about National General Insurance on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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