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Meta Co.

Home Living · San Mateo, United States · Founded 2012

Augmented reality headsets with natural hand gesture interaction MoreLess

Meta Co. was a technology company that developed augmented reality (AR) products. Founded in 2012 by Meron Gribetz, the company aimed to create a more natural machine interface through AR glasses that allowed users to manipulate digital 3D content with intuitive hand gestures. Gribetz, an Israeli entrepreneur who studied computer science and neuroscience at Columbia University, built the first prototype in 2012 by modifying a pair of 3D glasses. The company gained early traction after being accepted into the Y Combinator accelerator program in 2013 and successfully raising $194,444 through a Kickstarter campaign the same year.

Meta's primary products were the Meta 1 and Meta 2 Developer Kits. These headsets were tethered to an external PC and featured see-through optical displays, enabling developers to build applications where users could interact with computer-generated holograms in their real-world environment. The Meta 2, launched in 2016 for $949, was positioned as a competitor to Microsoft's HoloLens. The company's business model focused on selling these developer kits to software creators who would, in turn, build a content ecosystem for the hardware. Over its lifetime, Meta raised a total of $83.1 million in funding from investors including Y Combinator, Horizons Ventures, Lenovo, and Tim Draper.

Despite its early promise and significant funding, Meta faced challenges in securing further investment. In September 2018, the company was forced to furlough two-thirds of its workforce after failing to close a new venture capital round. By January 2019, Meta declared itself insolvent after its primary lender foreclosed on the company and sold all of its assets. Following the insolvency, a new company called Meta View acquired Meta's intellectual property in May 2019.

Keywords: augmented reality, AR headsets, gestural interfaces, see-through displays, developer kits, holograms, spatial computing, Y Combinator, Meron Gribetz, Meta 2, optical displays, hand tracking, 3D content manipulation, computer vision, neurointerface

Company overview

Meta Co. company information

The essential company record, classifications and operating signals in one place.

Status
Closed
Founded
2012
Headquarters
San Mateo, United States
Employees
30
Open positions
None listed
Dealroom signal
0.0
client focusb2bclient focusb2ctechnologyDeep TechtechnologyAugmented RealitytechnologyVirtual RealitysectorEyewearbusiness modelManufacturingsectorConsumer ElectronicssectorSmart GlassessectorImmersive TechnologiessectorHard TechsectorYC S13sectorDT and LSsectorscience-based

Valuation & funding

Meta Co. funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
FundingOther financing Jan 2019 $0 Kli Capital
SERIES BOther financing Jun 2016 $50M $200M Banyan Capital Partners · Garry Tan · Comcast Ventures · VTF Capital
SERIES AOther financing Jan 2015 $23M $92M Y Combinator · Garry Tan · Zappos · Westcott LLC
SEEDOther financing Oct 2013 Pegasus Tech Ventures · DHVC (Danhua Capital) · VTF Capital
SERIES BOther financing Jun 2013 $50M $200M Lenovo · G. Scott Paterson · DHVC (Danhua Capital) · Horizons Ventures
SEEDOther financing Jan 2013 Y Combinator
Showing 6 recorded eventsUnlock the complete deal history →

Growth signals

Meta Co. website traffic

Latest recorded traffic for Meta Co. is 200 monthly website visits, down 50% over the last three months. Meta Co.'s team grew 0% over the past year.

Latest monthly visits200 3-month web change-50% 1-year team growth0%
Monthly website visits88 observations · Apr 2016–Oct 2023
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Comparisons

Meta Co. compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Meta Co.'s talent

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Team profiled 13 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 5 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

25 investors on Meta Co.'s cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 3 investors entered at this stage
Series A 21 investors entered at this stage
Lenovo
G. Scott Paterson
DHVC (Danhua Capital)
Horizons Ventures
Banyan Capital Partners
Comcast Ventures
Presence Capital
Bold Capital Partners
Draper Associates
BOE Technology Group
Garry Tan
Zappos
Westcott LLC
Tencent
Olive Tree Ventures
Frontier VC
Commodore Capital
Fenox VC
Singulariteam
Raptor Group
GQY
Other known 1 additional known investor
Kli Capital

Global footprint

Where Meta Co. has talent and traffic

Workforce by country
3 countries with
team presence
🇺🇸 United States60%
🇧🇷 Brazil20%
🏳️ Syria20%
3 countries shown

In the news

Latest news about Meta Co.

Recent press, funding announcements, and product moves mentioning Meta Co. — open to read from the original sources.

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Market sentiment

What the market is saying about Meta Co.

An AI-synthesized read of the highest-engagement posts about Meta Co. on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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