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Mercaux

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A SaaS retail platform that increases customer loyalty, conversion and basket size

London, United KingdomFounded 2013Marketing
Valuation $25–50M Last recorded · 2018
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Mercaux and the history behind them.

About Mercaux

Mercaux is a technology company that specializes in transforming the in-store retail experience through digital solutions. The company serves retail businesses looking to enhance customer engagement and streamline operations. Operating in the retail technology market, Mercaux offers a suite of tools including AI-driven product recommendations, mobile checkout, and advanced product analytics. These tools help retailers integrate their physical and online stores, providing a seamless shopping experience for customers. The business model is based on a Software-as-a-Service (SaaS) platform, generating revenue through subscription fees from retail clients. Mercaux's solutions enable retailers to capture valuable data on customer behavior, staff performance, and product interactions, thereby optimizing sales and inventory management. The company also offers self-service kiosks and a B2C web app that allows customers to browse products, check availability, and receive personalized recommendations. By empowering retail staff with real-time information and enabling new use cases like remote selling and in-store personalization, Mercaux aims to elevate the standard of service in retail stores.

Source: Dealroom company data

At a glance

Founded
2013
Headquarters
London, United Kingdom
Sector
Marketing

Investors

10 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

Series A5 investors entered at this stage

  • Anton Antich
  • Boris Zhilin
  • Tatsiana Ignatochkina
  • Nauta Capital
  • Redseed

Series B and later1 investor entered at this stage

  • Flashpoint
Team profiled 8 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
8 countries with
team presence
🇪🇸 Spain40.7%
🇬🇧 United Kingdom33.3%
🇷🇸 Serbia7.4%
🇱🇻 Latvia3.7%
🇮🇹 Italy3.7%
Top 5 of 8 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Mercaux on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Mercaux on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.