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Madison Reed

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Beauty company that offers hair coloring products online

San Francisco, United StatesFounded 2013Wellness Beauty
Valuation $100–250M Last recorded · 2022
Headcount 100–500 Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Madison Reed and the history behind them.

About Madison Reed

Madison Reed is a company that specializes in providing professional-grade hair color products for at-home use. The company operates in the beauty and personal care market, focusing on consumers who prefer to color their hair at home rather than visiting a salon. Madison Reed's core product is its ammonia-free hair dye, which is designed to deliver multi-dimensional, natural-looking color while being free of harmful chemicals such as parabens, resorcinol, PPD, phthalates, and gluten. The company is Leaping Bunny certified, indicating that its products are cruelty-free.

Madison Reed serves a diverse clientele, including individuals seeking convenient, high-quality hair coloring solutions that are safe and easy to use. The business model revolves around direct-to-consumer sales through its website, subscription services, and physical Color Bar locations where customers can receive professional hair coloring services. Revenue is generated through the sale of hair color kits, hair care products, and memberships that offer exclusive benefits and promotions.

The company also provides a range of tools and services to enhance the customer experience, such as a color quiz to find the perfect shade, virtual try-on tools, and consultations with professional colorists available seven days a week.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2013
Headquarters
San Francisco, United States
Employees
480
Open positions
50
Dealroom signal
84.2/100
Industry
Wellness Beauty
Sector
Wellness Beauty, Retail, Beauty, Direct-to-Consumer, Hard Tech
Business model
Manufacturing
Client focus
b2c

Funding history

10 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
DEBTDebt Feb 2023 $50M — Runway Growth Capital ↗
LATE VCOther financing Apr 2022 $33M $132M Sandbridge Capital · Marcy Venture Partners ↗
Showing the latest 2 of 10 recorded eventsBook a demo for the full funding history →

Growth signals

Madison Reed website traffic

Latest recorded traffic for Madison Reed is 450K monthly website visits, down 6.3% over the last three months. Madison Reed's team grew 3.4% over the past year.

Latest monthly visits450K 3-month web change-6.3% 1-year team growth+3.4%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

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Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

11 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A4 investors entered at this stage

Series B and later7 investors entered at this stage

  • Comcast Ventures
  • Shea Ventures
  • Meaningful Partners
  • True North Venture Partners
  • Sandbridge Capital
  • Marcy Venture Partners
  • Runway Growth Capital
Team profiled 27 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇺🇸 United States99.6%
🇵🇰 Pakistan0.4%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Madison Reed on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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