M
Made for Gamers
Building the computer games
About Made for Gamers
Made for Gamers (mfg.gg), founded in 2021, is developing a platform aimed at simplifying the game creation process within the Web3 space. The company's core offering is an aggregation and integration platform where game developers can discover and implement a wide array of tools such as APIs, SDKs, and other infrastructure necessary for building, launching, and distributing their games. This one-stop-shop approach is designed to save creators time and money by providing a curated selection of vetted technologies and service providers.
The firm's initial journey began as a game studio with the goal of creating more equitable and sustainable games. However, after encountering obstacles in integrating Web3 features, the team pivoted its focus to building the infrastructure they realized was missing in the market. This transition was solidified during their participation in the Outlier Ventures Filecoin Basecamp accelerator program. The company has since secured seed funding and is backed by investors including Outlier Ventures and Softnoise. In a significant financial milestone, Made for Gamers obtained a $50 million investment commitment from digital asset investment firm GEM Digital in early 2024 to expand its Web3 ecosystem.
The platform targets game creators, offering a decision-tree-driven wizard to help them select the appropriate tech stack for their specific needs. Beyond technology, mfg.gg facilitates connections with publishers, esports events, guilds, investors, and accelerators. A key component of their strategy is educating developers, particularly those new to Web3, by providing detailed documentation and open-source use cases. Their first major integration layer was developed for the NEAR ecosystem, featuring an open-source Unity game and a back-end API to demonstrate NEAR-based integrations like smart contracts for NFTs and token transfers. The business generates revenue and is structured to scale by helping protocols onboard game creators more efficiently while also planning to use its funding for strategic acquisitions and partnerships to integrate traditional gaming businesses into its Web3 framework.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2021
- Headquarters
- London, United Kingdom
- Employees
- 2
- Open positions
- None listed
- Dealroom signal
- 59.5/100
- Industry
- Gaming
- Sub-industry
- Console & PC Gaming
- Sector
- Consumer Services, uk is8 creative industries, Hard Tech
- Technology
- Blockchain
- Business model
- SaaS
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VCOther financing | Apr 2024 | $50M | $200M | GEM Digital | ↗ |
| SEEDOther financing | May 2022 | — | — | Outlier Ventures | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Made for Gamers is 40M monthly website visits, up 2.6% over the last three months. Made for Gamers's team grew 0% over the past year.
Similar companies
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Outlier Ventures
Series A1 investor entered at this stage
GEM Digital
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Made for Gamers on X, ranked by likes and reposts, corporate channels excluded.
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Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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