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MACRO

Consumer Services · Los Angeles, United States · Founded 2015

Multiplatform media company that represents the voice and perspectives of Black people and persons of color MoreLess

MACRO is a media company that produces and finances film, television, and digital content. The company focuses on creating content for a multicultural audience, specifically representing people of color.

Its business model involves developing, producing, and distributing content across various platforms. MACRO operates in the entertainment and media industry, with a focus on the multicultural market. The company generates revenue through film and television production, distribution deals, and digital content monetization.

Keywords: media, film production, television, digital content, multicultural, entertainment, content financing, diverse voices, storytelling, representation

Company overview

MACRO company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2015
Headquarters
Los Angeles, United States
Employees
785
Open positions
None listed
Dealroom signal
86.5
Investment activity
2 companies · latest Jul 2017
Capital deployed
$42M
Preferred round
SEED
client focusb2csectorFilm ProductionsectorContentsectorContent ManagementsectorHealthindustryMedia

Valuation & funding

MACRO funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
GROWTH EQUITY VCOther financing Mar 2023 $90M Goldman Sachs Asset Management · BlackRock · HarbourView Equity Partners
LATE VCOther financing Oct 2017 $150M $600M Ford Foundation · Emerson Collective · The W.K. Kellogg Foundation · The Libra Foundation
GROWTH EQUITY VCOther financing Sep 2015 $0 Michael Kassan · Emerson Collective
GROWTH EQUITY VCOther financing May 2015 $0 Undisclosed
Showing 4 recorded eventsUnlock the complete deal history →

Growth signals

MACRO website traffic

Latest recorded traffic for MACRO is 0 monthly website visits. MACRO's team grew 16.6% over the past year.

Latest monthly visits0 1-year team growth+16.6%
Monthly website visits47 observations · Apr 2016–May 2020
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

MACRO compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

MACRO's talent

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Team profiled 14 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

8 investors on MACRO's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series B+ 8 investors entered at this stage
Michael Kassan
Emerson Collective
Ford Foundation
The W.K. Kellogg Foundation
The Libra Foundation
Goldman Sachs Asset Management
BlackRock
HarbourView Equity Partners

Global footprint

Where MACRO has talent and traffic

Workforce by country
14 countries with
team presence
🇺🇸 United States65.7%
🇪🇬 Egypt6%
🏳️ Malawi6%
🇧🇷 Brazil4.5%
🇪🇨 Ecuador3%
Top 5 of 14 shown

In the news

Latest news about MACRO

Recent press, funding announcements, and product moves mentioning MACRO — open to read from the original sources.

See all news

Market sentiment

What the market is saying about MACRO

An AI-synthesized read of the highest-engagement posts about MACRO on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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